1 theater · 28 screens
Cinema advertising on 28 screens in Olathe, KS.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Olathe, Kansas is one of the Kansas City metro's most economically productive submarkets. With a population of 143,720, a median household income of $112,232, and nearly half of residents holding a bachelor's degree or higher, this is an audience with real purchasing power. The median age of 36.6 points to a working, family-oriented community that goes to the movies.
Olathe Studio 28 with IMAX runs 28 screens and generates an estimated 56,000 monthly moviegoer impressions. A 4-week cinema advertising campaign there costs $2,296 to $4,592, a range that works for local businesses and regional advertisers. Cinema attention scores run 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital placements. For advertisers trying to reach Olathe's affluent, cord-cutting households, the theater delivers engagement that most digital channels can't match.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $2,300 – $4,590 | Tier 3 market rates | up to 56,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Olathe Studio 28 runs between $2,296 and $4,592, depending on ad format, screen count, and placement type. That buys an estimated 56,000 monthly impressions in a Tier 3 market, with CPMs ranging from $37 to $45. Costs scale with the number of screens and campaign duration.
Common advertisers include local restaurants, auto dealerships, healthcare providers, real estate agencies, universities, and regional retailers. National brands use cinema to reinforce TV and digital campaigns. With a median household income of $112,232, Olathe also attracts advertisers in financial services, home improvement, and luxury goods.
Ads run on screen before the film begins, during the pre-show segment that plays while audiences are getting settled. Depending on your package, placements can include static slides, 15- or 30-second video spots, and lobby digital displays. On-screen video runs at full cinema resolution with theater-quality audio.
Cinema attention scores run 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital formats. About 60% of moviegoers are cord-cutters or cord-nevers, so traditional TV won't reach them. Cinema fills that gap: the audience is captive, eyes are on screen, and there's no skip button.
The standard campaign unit is 4 weeks, matching typical film cycles and giving ads enough frequency to build recall. Advertisers focused on sustained awareness can run campaigns of 8 to 13 weeks. Documented lift studies show outcomes including a 34% increase in auto dealership foot traffic and 53% incremental retail visits from sustained cinema exposure.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted at this venue or through the national network. These restrictions apply across cinema advertising broadly. Most local and regional business categories, including healthcare, food and beverage, home services, and education, face no restrictions and are approved routinely.
Call for pricing tailored to your dates, film slate, and targeting.
