1 theater · 18 screens
Cinema advertising on 18 screens in Orchard Park, NY.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Orchard Park, NY is part of the Buffalo metro with a population of just over 3,000, but it punches above its weight as an advertising market. The median household income here is $97,014, 62% of residents hold a bachelor's degree or higher, and the median age is 46.6. That's a stable, affluent suburban audience with real purchasing power.
Quaker Crossing 18 is the only theater serving this market. Its 18 screens generate an estimated 36,000 monthly moviegoer impressions, and a 4-week cinema advertising campaign runs $1,476 to $2,952 depending on placement and format. The CPM range of $37 to $45 reflects Tier 3 market pricing for a geography where audience quality justifies the spend. For brands targeting educated, higher-income households in the greater Buffalo area, Orchard Park offers focused reach in a high-attention environment that TV and streaming can't replicate.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $1,480 – $2,950 | Tier 3 market rates | up to 36,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Quaker Crossing 18 runs between $1,476 and $2,952, depending on placement. On-screen pre-show spots and lobby formats are priced differently, which accounts for the range. With 18 screens and an estimated 36,000 monthly impressions, the CPM falls between $37 and $45, in line with Tier 3 Buffalo market rates.
Common advertisers include local restaurants, auto dealerships, home services, healthcare providers, financial institutions, and retail businesses. The Orchard Park audience skews toward higher-income, college-educated households, making it a strong fit for brands selling considered purchases. National data shows cinema advertising drives a 34% lift in auto dealership foot traffic and a 53% increase in incremental retail visits.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in cinema ad inventory. These restrictions apply across the network regardless of local regulations. Brands in those categories will need to look elsewhere. Most service, retail, healthcare, and professional categories are eligible without issue.
Cinema delivers 2 to 6 times the attention of live sports, and 6 to 16 times that of social and digital placements. About 60% of moviegoers are cord-cutters or cord-nevers, so traditional TV simply doesn't reach them. In a market like Orchard Park, cinema fills a real gap in local media reach.
Nationally, the median moviegoer age is 30, younger than typical streaming or NFL audiences. The cinema audience is 62% multicultural and includes a strong co-viewing family segment. In Orchard Park specifically, that audience overlaps with a community of above-average incomes and high educational attainment. For advertisers, that means reaching a decision-making demographic in a receptive setting.
The standard campaign length is 4 weeks, the minimum needed to build meaningful frequency across 36,000 monthly impressions. Campaigns can extend beyond that in 4-week increments. Entry pricing starts at $1,476, which puts the format within reach for regional and local businesses, not just national brands. Short, targeted runs around product launches or seasonal promotions are common.
Call for pricing tailored to your dates, film slate, and targeting.
