4 theaters · 81 screens
Cinema advertising on 81 screens in Orlando, FL.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Orlando is a Tier 2 advertising market with 311,732 residents and a median household income of $69,268. The city skews young, with a median age of 35.1 and 42.2% holding a bachelor's degree or higher. Four movie theaters and 81 screens generate an estimated 139,684 monthly moviegoer impressions across the Orlando-Daytona Bch-Melbrn market.
Top venues include Pointe Orlando with IMAX, Cinemark 20 at Universal Cineplex, and Cinemark Orlando and XD, all drawing a mix of locals and the region's substantial tourism traffic. Cinema advertising in Orlando reaches cord-cutters, multicultural audiences, and co-viewing families in a high-attention environment that consistently outperforms live sports, streaming, and social media on attention metrics. For brands competing in a crowded Florida market, the movie theater screen delivers real visibility.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $960 – $3,540 | Tier 2 market rates | up to 34,921 imps/theater |
| Citywide (all 4 theaters) | $5,450 – $10,900 | Tier 2 market rates | ~139,684 total |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A single-theater, 4-week campaign in Orlando runs between $964 and $3,543, depending on screen count and placement. A citywide campaign across all four theaters costs $5,452 to $10,904 for the same period. CPMs fall in the $47 to $60 range, consistent with Tier 2 market pricing.
Orlando's four theaters and 81 screens deliver an estimated 139,684 monthly moviegoer impressions. A citywide buy captures that full audience. Even a single-theater campaign at a high-traffic venue like Cinemark 20 at Universal Cineplex or Pointe Orlando with IMAX can generate solid reach for local and regional advertisers.
Cinema campaigns typically include on-screen pre-show advertising, which runs in the minutes before the feature film. Some packages also include lobby placements such as digital displays or printed materials. The pre-show spot is the core placement: a full-screen, high-volume ad delivered to a seated, captive audience with no skip option.
Cinema audiences pay attention at 2 to 6 times the rate of live sports and 6 to 16 times the rate of social and digital media. About 60% of moviegoers are cord-cutters or cord-nevers, so traditional TV simply doesn't reach them. Cinema fills that gap: it's a dark room, phones are down, and the audience isn't going anywhere.
Common advertisers include restaurants, automotive dealers, retail brands, healthcare providers, entertainment venues, and local service businesses. The lift data is strong: QSR brands have seen 2 to 3 times return on ad spend, auto advertisers recorded 34% increases in foot traffic, and retail campaigns drove 53% incremental store visits nationally.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in cinema placements. These restrictions apply across the network regardless of local regulations. Advertisers in those categories should explore other channels. Most consumer-facing businesses outside those categories are eligible to run campaigns at Orlando theaters.
Call for pricing tailored to your dates, film slate, and targeting.
