1 theater · 6 screens
Cinema advertising on 6 screens in Ottawa, IL.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Ottawa, IL gives advertisers direct access to a community of nearly 19,000 residents with a median household income of $73,011 and a median age of 40.3. Roxy Cinemas is the only venue in the market, with 6 screens and an estimated 19,200 monthly moviegoer impressions. That concentration works in your favor if you want a focused local audience without the waste of a broader buy.
Cinema advertising in Ottawa delivers attention rates 2 to 6 times higher than live sports and up to 16 times higher than social and digital placements. Sixty percent of moviegoers are cord-cutters or cord-nevers, so the screen at Roxy Cinemas puts your message in front of people your TV and streaming buys can't reach. A 4-week campaign starts at $1,488, making this a practical entry point for local and regional advertisers targeting the greater Chicago market.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $1,490 – $2,980 | Tier 1 market rates | up to 19,200 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Roxy Cinemas runs between $1,488 and $2,976, depending on placement format and share of screen time. Ottawa is a Tier 1 market, with CPMs ranging from $70 to $85. At roughly 19,200 impressions per month, the cost per contact holds up well against most local media options.
Local and regional advertisers make up the core of small-market cinema: auto dealerships, healthcare providers, restaurants, home services, and retail. Auto advertisers have documented a 34% lift in foot traffic through cinema placements. Retail brands have seen 53% incremental visit increases. For service businesses, the captive, distraction-free environment before the film is a straight advantage.
Ads run as part of the pre-show sequence on the main screen, in front of a seated audience waiting for the feature to begin. Full-screen, full-audio placement with no skip option and no competing notifications. Some campaigns also include lobby-level static or digital placements, depending on the setup at Roxy Cinemas.
Cinema attention ratings run 2 to 6 times higher than live sports broadcasts and 6 to 16 times higher than social and digital placements. In Ottawa, 60% of moviegoers have cut or never subscribed to traditional cable. Local broadcast buys miss that audience entirely. Cinema doesn't.
Most advertisers start with a 4-week campaign, the standard unit for cinema buys. Ottawa's single-venue market makes it easy to test messaging at a defined budget before expanding into the broader Chicago market. With 6 screens at Roxy Cinemas, you get consistent, repeatable exposure across multiple showtimes each week.
Yes. Cinema advertising does not accept campaigns for alcohol, tobacco, firearms, cannabis, or political candidates and causes. These restrictions apply across the network regardless of local regulations. Advertisers in those categories should discuss alternative channel options with Alluvit Media before planning a cinema-focused campaign.
Call for pricing tailored to your dates, film slate, and targeting.
