1 theater · 8 screens
Cinema advertising on 8 screens in Piqua, OH.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Piqua, Ohio gives advertisers direct access to a mid-size Miami Valley audience without the noise of a major metro buy. One theater, 8 screens, and roughly 16,000 monthly impressions at Miami Valley Center make this a focused placement in a community of 20,533 residents. Median household income is $63,770, and the median age of 38.8 skews older than the typical national moviegoer. That means you're reaching working adults with real purchasing power.
A 4-week cinema campaign in Piqua runs $656 to $1,312, putting it in Tier 3 CPM pricing ($37 to $45). At that spend, you get a captive audience that outperforms social and digital formats by 6 to 16 times on attention metrics. For local and regional brands targeting the broader Dayton market, Piqua theater advertising is a cost-efficient, high-impact entry point with no wasted reach.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $660 – $1,310 | Tier 3 market rates | up to 16,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Miami Valley Center runs between $656 and $1,312, depending on screen count and placement format. Piqua falls in the Tier 3 pricing range, with CPMs of $37 to $45. At roughly 16,000 monthly impressions, the cost per contact comes in below local TV and digital buys in the Dayton market.
Common advertisers include quick-service restaurants, auto dealerships, healthcare providers, local retailers, financial services, and home improvement brands. Cinema advertising has delivered documented results across these categories: a 34% increase in auto dealership foot traffic and 53% incremental retail visits. Service businesses targeting Piqua and the surrounding Miami County area are a natural fit.
Ads run on-screen as part of the pre-show program, before trailers begin. This placement delivers full-screen, full-audio creative to an audience that is already seated and paying attention. Lobby placements, including digital displays and print formats, may also be available at Miami Valley Center depending on the package selected.
Cinema audiences cannot skip, scroll, or mute. Attention ratings for cinema run 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital platforms. Nationally, 60% of moviegoers are cord-cutters or cord-nevers, which means cinema reaches Piqua residents who are harder and harder to contact through traditional broadcast TV.
Yes. Cinema advertising does not accept creative from alcohol, tobacco, firearms, cannabis, or political campaign advertisers. These restrictions apply across the network regardless of local regulations. Advertisers in those categories should explore other media channels. All other standard business categories, including healthcare, food service, retail, and financial, are eligible.
A 4-week campaign is the standard entry point and enough to build frequency among Piqua moviegoers. Brands with seasonal promotions or event-driven goals often run a single 4-week flight. Businesses focused on sustained awareness, such as auto dealers or healthcare networks, typically extend to 8 or 12 weeks to build consistent recall across the Miami Valley Center audience.
Call for pricing tailored to your dates, film slate, and targeting.
