1 theater · 12 screens
Cinema advertising on 12 screens in Plantation, FL.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Plantation, FL is a mid-size suburb in the Miami-Ft. Lauderdale market, with 94,002 residents, a median household income of $87,077, and a median age of 40.8. Nearly 45% of adults hold a bachelor's degree or higher, making this an educated, financially stable audience.
Cinema advertising in Plantation runs through Regal Broward Stadium 12 & RPX, the city's only theater, with 12 screens. That footprint generates an estimated 28,800 monthly moviegoer impressions. A 4-week campaign starts at $1,540, with CPMs ranging from $47 to $60 in this Tier 2 market.
Compared to streaming or social, cinema delivers 6 to 16 times the attention. Plantation skews toward commuter households, with an average drive to work of 27 minutes. On-screen advertising reaches people who are already out, already spending, and focused on what's in front of them.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $1,540 – $3,080 | Tier 2 market rates | up to 28,800 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Regal Broward Stadium 12 & RPX runs between $1,540 and $3,081, depending on ad format and screen count. CPMs fall in the $47 to $60 range, typical for a Tier 2 market. Plantation has one theater, so that single buy covers the entire city.
Common advertisers include restaurants, auto dealerships, healthcare providers, financial services, retailers, and real estate. With a median household income of $87,077 and high educational attainment, Plantation's theater audience skews toward considered purchases, making it a strong fit for local service providers competing across the broader Miami-Ft. Lauderdale market.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not permitted in cinema ad inventory. This applies at all theater locations, including Regal Broward Stadium 12 & RPX. Advertisers in those categories should contact Alluvit Media about alternative placement options.
Ads run on screen as part of the pre-show sequence before the feature film starts. Placements include on-screen video spots shown in a fully dark, sound-on environment. Some packages also include lobby elements. Every person in the auditorium sees the same ad, with no skip option and no competing content on screen.
Cinema delivers attention ratings 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital. About 60% of moviegoers are cord-cutters or cord-nevers, so traditional TV largely misses them. Cinema reaches that audience directly, with verified, in-seat viewers.
The standard entry point is a 4-week campaign, giving your ad consistent exposure across multiple showtimes and audience rotations. Regal Broward draws an estimated 28,800 impressions per month, so a 4-week run gives most local advertisers enough frequency to drive measurable awareness or foot traffic before deciding what comes next.
Call for pricing tailored to your dates, film slate, and targeting.
