Movie Theater Advertising in Redding, CA

A 4-week campaign in Redding typically runs $2,600 to $3,100, depending on how many screens you take and which placements you use.

Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.

Quick-service and full-service restaurants, auto dealers, healthcare providers, home services, financial institutions, and local retailers are the most active categories. Cinema advertising has driven a 34% lift in auto dealership foot traffic and a 53% increase in incremental retail visits nationally, making it a strong fit for Redding businesses that depend on in-person customer traffic.

Placements run on screen before the feature film begins, in the pre-show that plays while audiences are seated. Lobby formats are also available, including static posters and digital displays near the concession stand. On-screen placements at Movies 14 put your ad in front of a seated audience in a dark, distraction-free room. That environment is why attention ratings run 2 to 6 times higher than live sports broadcasts.

Local TV and streaming reach audiences who are multitasking, skipping ads, or only half-watching. Cinema audiences have no skip option and sit within feet of a large screen. Nationally, 60% of moviegoers are cord-cutters or cord-nevers, making them hard to reach through traditional broadcast. In Redding, cinema adds a reach layer that doesn't overlap with most TV or OTT buys.

The standard unit is a 4-week flight, which aligns with most film booking cycles and gives your creative consistent exposure across the monthly audience. Many advertisers in smaller markets like Redding run 8 to 12 weeks to build frequency among the roughly 22,400 monthly impressions available. Longer flights don't require renegotiation and can be planned in advance around product launches or seasonal promotions.

Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted on this network. These restrictions apply to all screens at Movies 14 and across the Chico-Redding market. If your business falls into one of these categories, cinema is not an available channel. For every other category, no content restrictions apply beyond standard creative guidelines.