1 theater · 20 screens
Cinema advertising on 20 screens in Redwood City, CA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Redwood City is a Silicon Valley market with a median household income of $150,840 and a population of over 82,000. More than half of residents hold a bachelor's degree or higher, and the median age of 37.5 means the audience is working, spending, and making real purchasing decisions. Advertising budgets need to work hard here, and cinema delivers.
The Redwood Downtown 20 and XD is the city's only theater, with 20 screens and an estimated 64,000 monthly moviegoer impressions. A 4-week campaign in Redwood City runs between $4,960 and $9,920, putting your brand in front of an affluent audience in a Tier 1 San Francisco Bay Area market. Cinema audiences aren't scrolling past your ad. They're seated, focused, and 2 to 16 times more attentive than viewers on social media, streaming, or live sports broadcasts.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $4,960 – $9,920 | Tier 1 market rates | up to 64,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at the Redwood Downtown 20 and XD runs between $4,960 and $9,920, depending on screen count, ad format, and placement. Redwood City is a Tier 1 market within the San Francisco-Oakland-San Jose region, with CPMs ranging from $70 to $85. Those rates reflect real purchasing power in the area: the median household income is $150,840.
Local and regional advertisers across a range of categories use cinema here, including restaurants, auto dealerships, healthcare providers, financial services, real estate, tech companies, and retail brands. Auto advertisers using cinema have seen a 34% lift in foot traffic. Retail brands have documented 53% more incremental visits compared to control groups. It performs.
Yes. Cinema advertising does not accept campaigns for alcohol, tobacco, cannabis, firearms, or political candidates or causes. These restrictions apply nationally and are consistent across theater locations, including the Redwood Downtown 20 and XD. If your business falls outside these categories, the format is open to you.
Ads run in the pre-show segment, directly before the feature film. It's a full-sight, sound, and motion placement in a darkened auditorium with no competing content. No pop-ups, no skip buttons, no second screens. Audiences are seated and paying attention, which is why attention ratings run 6 to 16 times higher than social and digital placements.
Cinema reaches an audience that traditional TV largely misses. Nationally, 60% of moviegoers are cord-cutters or cord-nevers, so linear television simply does not reach them consistently. The median moviegoer age is 30, younger than the typical Netflix, Hulu, or NFL viewer. For brands targeting adults under 45 in a high-income Silicon Valley market, cinema fills a real coverage gap.
Campaigns are sold in 4-week blocks, matching typical film cycles at the Redwood Downtown 20 and XD. Four weeks generates consistent exposure across roughly 64,000 monthly impressions in a single-theater market. Many advertisers run consecutive flights to build frequency, especially during product launches, seasonal promotions, or competitive periods in the Bay Area.
Call for pricing tailored to your dates, film slate, and targeting.
