1 theater · 8 screens
Cinema advertising on 8 screens in Rensselaer, NY.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Rensselaer, NY is part of the Albany-Schenectady-Troy market and gives advertisers a focused, cost-efficient way to reach a community of roughly 9,247 residents. The city's median household income of $66,046 and median age of 38.9 point to a stable, working adult audience with real purchasing power.
The East Greenbush 8 is the only theater serving this market, generating an estimated 16,000 monthly moviegoer impressions across 8 screens. A 4-week cinema advertising campaign runs between $656 and $1,312, making it one of the more accessible placements in the region. Cinema audiences skew younger than most streaming or broadcast viewers. 60% are cord-cutters who are harder to reach through traditional TV. Attention levels in theaters run 2 to 6 times higher than live sports and up to 16 times higher than social media, so your message has a genuine opportunity to land.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $660 – $1,310 | Tier 3 market rates | up to 16,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at the East Greenbush 8 runs between $656 and $1,312, depending on screen count and placement type. This market falls in the Tier 3 CPM range of $37 to $45. For smaller local businesses, that's a competitive rate compared to broadcast or digital options with similar reach.
The East Greenbush 8 delivers an estimated 16,000 moviegoer impressions per month across its 8 screens. These are in-seat, full-attention exposures, not scroll-past views. The audience skews toward adults under 40, with multicultural viewers making up roughly 62% of total cinema audiences nationally.
Common advertisers include restaurants, auto dealerships, healthcare providers, financial services, real estate agencies, and local retailers. Cinema advertising has documented lift results: a 34% increase in auto dealership foot traffic and a 53% increase in incremental retail visits, making it a practical choice for businesses focused on measurable outcomes.
Ads run on screen during the pre-show segment, before trailers and the feature film. Every ticketed audience member in the auditorium sees the placement. There is no skip option and no competing content. Some packages also include lobby digital displays.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted for cinema placements. These restrictions apply regardless of local regulations. If your business operates in one of these categories, cinema advertising is not available through this network.
Cinema delivers attention ratings 6 to 16 times higher than social and digital platforms, and outperforms both CTV and YouTube on the same metric. In Rensselaer, 60% of moviegoers are cord-cutters or cord-nevers. That means a significant share of this audience simply cannot be reached through traditional local television.
Call for pricing tailored to your dates, film slate, and targeting.
