1 theater · 12 screens

Movie Theater Advertising in Richmond, KY

Cinema advertising on 12 screens in Richmond, KY.

The Cat in the Hat poster

The Cat in the Hat

Nov 6

The Hunger Games: Sunrise on the Reaping poster

The Hunger Games: Sunrise on the Reaping

Nov 20

Avengers: Doomsday poster

Avengers: Doomsday

Dec 18

Dune Part Three poster

Dune Part Three

Dec 18

Jumanji 3 poster

Jumanji 3

Dec 25

Ice Age: Boiling Point

Ice Age: Boiling Point

Feb 5

Narnia: The Magician's Nephew

Narnia: The Magician's Nephew

Feb 12

The Exorcist: Martyrs

The Exorcist: Martyrs

Mar 12

Sonic the Hedgehog 4

Sonic the Hedgehog 4

Mar 19

Godzilla x Kong: Supernova

Godzilla x Kong: Supernova

Mar 26

The Legend of Zelda

The Legend of Zelda

Apr 30

Star Wars: Starfighter

Star Wars: Starfighter

May 28

How to Train Your Dragon 2

How to Train Your Dragon 2

Jun 11

Spider-Man: Beyond the Spider-Verse

Spider-Man: Beyond the Spider-Verse

Jun 18

Shrek 5

Shrek 5

Jun 30

Poster art courtesy of IMDb · © respective studios · used for editorial reference.

12

Screens

24,200

4-Week Impressions (est.)

35K

City Population

Richmond, KY is part of the Lexington market, with a population of 35,498 and a median age of 28.1, making it one of the younger audiences available in regional cinema advertising. The city's only operating theater, Cinemark Richmond Centre, runs 12 screens and delivers an estimated 24,000 monthly moviegoer impressions to a community where over a third of residents hold a bachelor's degree.

That budget reaches an audience that skews young, is 62% multicultural nationally, and includes 60% who have cut traditional cable. Cinema advertising consistently outperforms social, digital, and CTV on measured attention metrics, and documented campaign outcomes show meaningful lift in retail, auto, and food service. For local or regional advertisers, Richmond is an affordable, focused entry point into cinema media.

Movie theater ad placements tailored to your goals

Choose what fits your campaign — on-screen, in-lobby, and digital extensions.

onscreen

Early Pre-Show

Your brand opens the show

Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.

onscreen

Pre-Show Prime

Peak attention, before the trailers

Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.

onscreen

Final Trailer

The last ad before the feature

The premium position — the final commercial before the feature begins. Highest recall, unskippable.

lobby

Lobby Network

Digital signage throughout the theater

Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.

digital

Streaming Extension

Retarget moviegoers on CTV and OTT

After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.

digital

Digital Retargeting

Banner & mobile reach for your moviegoers

Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.

Frequently asked questions

How much does cinema advertising cost in Richmond, KY?

A 4-week campaign in Richmond typically runs $1,350 to $2,450, depending on how many screens you take and which placements you use.

Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.

How many people can a cinema ad campaign reach in Richmond each month?

Cinemark Richmond Centre generates an estimated 24,000 moviegoer impressions per month. With a median age of 28.1, Richmond skews young, and a large share of that audience falls in the 18 to 34 demographic. That age group is consistently hard to reach through traditional broadcast and cable television buys.

Where exactly does my ad appear in a cinema campaign?

Ads run on screen in the pre-show block directly before the feature film begins. It's a full-sight, full-sound, unskippable environment. Lobby placements, including posters and digital displays, are also available as add-ons, extending brand exposure beyond the auditorium and into the rest of the moviegoing experience.

How does cinema advertising compare to streaming or local TV in Richmond?

Cinema delivers 6 to 16 times the attention of social and digital placements, and outperforms CTV and YouTube on documented attention measures. In Richmond, 60% of moviegoers are cord-cutters or cord-nevers. For that audience, the screen at Cinemark Richmond Centre may be the only ad-supported video environment where you can reliably reach them.

What types of businesses advertise in Richmond movie theaters?

Common advertisers include restaurants and QSR chains, auto dealerships, healthcare providers, local retailers, financial services, and higher education institutions. Richmond's college-adjacent demographics and median household income of $48,223 make it a practical fit for dining, banking, and continuing education campaigns.

Are there any industries that cannot advertise at Cinemark Richmond Centre?

Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted in cinema inventory. These restrictions apply across the entire theater network, regardless of market or campaign size. Advertisers in compliant categories are subject only to the standard creative guidelines set by the theater.

Ready to advertise in Richmond?

Call for pricing tailored to your dates, film slate, and targeting.