1 theater · 12 screens
Cinema advertising on 12 screens in Rosenberg, TX.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Rosenberg, TX is part of the Houston metro, with a population of nearly 40,000 and a median age of 31.3. That's a young, working audience with moviegoing habits. The city's one theater, Cinemark 12 Rosenberg, runs 12 screens and generates an estimated 38,400 moviegoer impressions per month, all from a single location.
Median household income is $64,897, and residents average a 30-minute commute, which points to stable routines and real discretionary spending. Cinema advertising reaches that audience at attention levels 2 to 6 times higher than live sports and up to 16 times higher than social and digital placements. A four-week campaign starts at $2,976, making it a practical option for local and regional advertisers targeting the southwest corridor of the Houston market.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $2,980 – $5,950 | Tier 1 market rates | up to 38,400 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A four-week campaign at Cinemark 12 Rosenberg runs between $2,976 and $5,952, depending on screen placement and format. With 38,400 estimated monthly impressions, your cost per thousand comes out to $70–$85, consistent with Tier 1 Houston market rates.
Local service businesses, restaurants, auto dealers, healthcare providers, retail chains, and real estate brands all advertise regularly in cinemas. It's a strong fit for categories where attention matters. Auto brands have seen 34% increases in foot traffic, and retail advertisers have documented 53% lifts in incremental store visits from cinema campaigns.
Ads run in the pre-show sequence, directly before the feature film begins. Full-motion, full-screen, with audio, in a darkened auditorium. No scrolling feed, no skip button, no second-screen competition. Audiences are seated and focused on the screen in front of them.
Cinema audiences in Rosenberg skew younger, with a national median moviegoer age of 30. Sixty percent are cord-cutters or cord-nevers, putting them largely out of reach for traditional TV campaigns. Attention scores for cinema run 6 to 16 times higher than social and digital formats, and consistently outperform CTV and YouTube benchmarks.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in cinema pre-show placements. These restrictions apply across the network. Most categories, including QSR, healthcare, finance, home services, and retail, have no restrictions and can run campaigns immediately.
Four weeks is the standard campaign unit, matching typical film run cycles and giving your ad repeated exposure to the same audience segments over time. With 38,400 monthly impressions across 12 screens, a four-week flight delivers consistent reach without a large media budget to get started.
Call for pricing tailored to your dates, film slate, and targeting.
