1 theater · 12 screens
Cinema advertising on 12 screens in San Jacinto, CA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
San Jacinto, CA gives advertisers direct access to a growing Inland Empire community of 54,756 residents with a median household income of $78,281 and a median age of just 32.4. That younger, working-age demographic goes to the movies, and Resort Metro 12 San Jacinto is the city's only theater, delivering an estimated 13,035 monthly impressions across 12 screens.
A 4-week cinema campaign in San Jacinto starts at $1,080, making it accessible for local businesses and regional brands. Nationally, 60% of moviegoers are cord-cutters or cord-nevers, so the theater screen reaches people that traditional TV and cable consistently miss. Cinema advertising also outperforms social and digital formats on attention metrics by 6 to 16 times. In a city where the average resident commutes over 42 minutes to work, a night at the movies is something people actually look forward to, and they're paying attention when they get there.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $1,080 – $2,160 | Tier 1 market rates | up to 13,035 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Resort Metro 12 San Jacinto runs between $1,080 and $2,161, depending on screen count and placement format. San Jacinto is part of the Tier 1 Los Angeles market, where CPM rates run between $70 and $85. That budget delivers roughly 13,035 monthly impressions to a captive audience.
Local and regional advertisers across quick-service restaurants, auto dealerships, healthcare providers, real estate, retail, and financial services all use cinema advertising. National data shows QSR advertisers see 2 to 3 times return on spend, while auto advertisers report 34% increases in foot traffic after cinema campaigns.
Ads run in the pre-show segment before the feature film starts, alongside trailers. It's a full-audio, full-motion format on a large screen in a darkened room. You can target specific screens or run across all 12 at Resort Metro 12 to reach the widest possible audience in San Jacinto.
Cinema delivers 6 to 16 times the attention of social and digital platforms, and outperforms both CTV and YouTube on measured attention scores. Roughly 60% of moviegoers in San Jacinto are cord-cutters or cord-nevers. They can't be reached through traditional cable buys, which makes cinema a strong complementary channel and, in many cases, the better one.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted for cinema placements. These restrictions apply regardless of local regulations or campaign goals. Advertisers in those categories will need to look at alternative media. Most other consumer, service, and B2B categories are eligible without restriction.
The national cinema audience has a median age of 30, younger than the typical Netflix, Hulu, or NFL viewer. About 62% identify as multicultural and 50% attend as co-viewing families. San Jacinto's median age is 32.4, so the local population maps closely to that profile, making cinema a natural fit for most advertisers in the area.
Call for pricing tailored to your dates, film slate, and targeting.
