1 theater · 14 screens
Cinema advertising on 14 screens in Sevierville, TN.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Sevierville, TN sits at the gateway to the Smoky Mountains, drawing a steady mix of locals and visitors year-round. With a population of 18,105 and a median household income of $55,106, the market is working and middle-class with real purchasing power. The median age of 38.9 skews toward families and established adults, making cinema a strong fit for brands targeting decision-makers.
Governor's Crossing Stadium 14 is the city's only theater, with 14 screens and an estimated 28,000 monthly moviegoer impressions. That concentration means your ad runs in front of an undistracted audience, every time. Sevierville falls within the Knoxville market and is priced as a Tier 3 placement, with 4-week campaigns starting at $1,148. For local and regional advertisers who want efficient, high-attention reach, this is a clean buy without the clutter of a larger metro placement.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $1,150 – $2,300 | Tier 3 market rates | up to 28,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Governor's Crossing Stadium 14 runs between $1,148 and $2,296, depending on placement and format. Sevierville is a Tier 3 market, with CPMs ranging from $37 to $45. With roughly 28,000 monthly impressions in a single-screen environment, that cost-per-thousand holds up well against most local digital and broadcast alternatives.
The most active advertisers in cinema tend to be local and regional businesses: restaurants, auto dealerships, healthcare providers, real estate agencies, and retailers. Tourism-related businesses perform especially well given Sevierville's position as a gateway to the Smokies. Nationally, cinema advertising has driven a 34% lift in auto dealership foot traffic and a 53% increase in incremental retail visits.
Ads run on-screen during the pre-show segment, before the feature film, when audiences are seated and paying attention. Lobby placements are also available, including digital screens and static displays. On-screen cinema advertising outperforms live sports by 2 to 6 times on attention metrics, and outperforms social and digital placements by 6 to 16 times.
About 60% of moviegoers nationally are cord-cutters or cord-nevers, so traditional TV spots miss them entirely. Streaming platforms bring ad fatigue and skip buttons. Cinema runs unskippable, full-screen ads with no second-screen distraction. In Sevierville, where reaching local consumers without broadcast waste is the goal, that kind of attention is a real advantage.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted for cinema placements. These restrictions apply across the network regardless of market tier. If your business falls into one of these categories, cinema advertising is not an available channel through this placement.
A standard 4-week buy is the baseline, and it works well for product launches, seasonal promotions, or event-driven campaigns. For brand-building or sustained local awareness, extending to 8 or 12 weeks builds frequency against the 28,000 monthly impressions available. Consistent exposure across multiple cycles tends to drive stronger recall and measurable foot traffic results.
Call for pricing tailored to your dates, film slate, and targeting.
