1 theater · 20 screens
Cinema advertising on 20 screens in South Gate, CA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
South Gate, CA gives advertisers direct access to a dense, working-class Los Angeles community of nearly 92,000 residents. With a median age of 35.2 and a median household income of just over $71,000, this is a practical, value-conscious audience that responds to brands offering clear utility and relevance.
The city's single venue, South Gate Stadium 20 with IMAX, delivers an estimated 39,505 monthly moviegoer impressions across 20 screens. As part of the broader Los Angeles Tier 1 market, ad inventory here carries CPMs ranging from $70 to $85. A 4-week campaign runs between $3,276 and $6,552. Cinema audiences in this market skew younger than most streaming platforms, are 62% multicultural, and pay documented attention at rates 6 to 16 times higher than social media. For regional and national brands targeting South Gate, that combination of price, reach, and attention quality is hard to match.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $3,280 – $6,550 | Tier 1 market rates | up to 39,505 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at South Gate Stadium 20 with IMAX runs between $3,276 and $6,552, depending on screen count and placement format. The Los Angeles Tier 1 market carries CPMs of $70 to $85. Cost scales with the number of screens, so smaller advertisers can start at the lower end and add screens as budgets allow.
Common categories include quick-service restaurants, auto dealers, retail chains, healthcare providers, financial services, and local businesses targeting South Gate and the broader Southeast LA area. Half of moviegoers attend as families, and the median audience age is 30, so brands in food, entertainment, and consumer goods tend to perform especially well.
Ads run on screen before the feature film, as part of the pre-show program. This includes the period after trailers, when audience attention tends to be highest. Depending on your package, placements can also include lobby screens and other in-theater touchpoints. All formats run at full theater volume with no skip option.
Cinema delivers attention ratings 2 to 6 times higher than live sports and 6 to 16 times higher than social or digital platforms. In South Gate, 60% of moviegoers are cord-cutters or cord-nevers, so a cinema buy reaches people your TV and streaming placements simply don't. Documented outcomes include a 53% lift in retail visits and a 34% increase in auto foot traffic.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in this cinema environment. These restrictions apply network-wide, regardless of market. If your brand falls outside these categories, placement approval is a straightforward process, and Alluvit Media can walk you through it quickly.
A 4-week flight is the standard entry point, with 39,505 estimated monthly impressions providing enough frequency to generate measurable lift. For brands with ongoing awareness goals or seasonal promotions, 8 to 12 week campaigns build on that frequency and tend to show stronger results in foot traffic and recall studies.
Call for pricing tailored to your dates, film slate, and targeting.
