1 theater · 24 screens
Cinema advertising on 24 screens in South Miami, FL.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
South Miami is a compact, high-income community of roughly 11,926 residents. Median household income sits at $88,313, and 55.2% of adults hold a bachelor's degree or higher. That profile translates directly to purchasing power, and Alluvit Media puts your brand in front of it at Sunset Place 24, the city's only theater, with 24 screens.
That single location generates an estimated 57,600 moviegoer impressions each month. The Miami-Ft. Lauderdale market carries a Tier 2 CPM of $47 to $60, making cinema a cost-efficient buy for reaching adults who have largely abandoned traditional pay TV. The median commuter here spends 32 minutes getting to work each day. A 4-week campaign at Sunset Place 24 runs $3,081 to $6,163, a full-screen presence that works for local and regional advertisers.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $3,080 – $6,160 | Tier 2 market rates | up to 57,600 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Sunset Place 24 costs between $3,081 and $6,163, depending on screen count, ad placement, and format. South Miami is a Tier 2 market, so CPMs run $47 to $60. That pricing works for local businesses and regional brands alike, without requiring a broadcast-level budget.
Sunset Place 24 delivers an estimated 57,600 monthly moviegoer impressions across its 24 screens. Over a standard 4-week flight, your ad plays before every showtime in your scheduled auditoriums, putting your message in front of a steady audience of adults at one of South Miami's busiest entertainment venues.
Cinema generates 6 to 16 times higher attention than social and digital placements, and 2 to 6 times higher than live sports. Roughly 60% of moviegoers are cord-cutters or cord-nevers, so local TV and streaming simply don't reach them. For brands that need real attention rather than passive impressions, the difference is measurable.
Common categories include quick-service restaurants, auto dealers, retailers, healthcare providers, financial services, and real estate. The results are well-documented: QSR brands see 2 to 3 times return on ad spend, auto advertisers report 34% increases in foot traffic, and retail campaigns have driven 53% more incremental store visits.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are all prohibited across the network. These restrictions apply in every market and theater. Alluvit Media can walk you through category eligibility before a campaign launches so there are no surprises.
Campaigns are structured in 4-week blocks, matching typical film rotation cycles. Most advertisers run one to three flights per year, timed around their main sales periods. South Miami has one theater, so a single 4-week buy covers the entire local cinema audience with no budget fragmentation.
Call for pricing tailored to your dates, film slate, and targeting.
