1 theater · 4 screens

Movie Theater Advertising in Southport, NC

Cinema advertising on 4 screens in Southport, NC.

The Cat in the Hat poster

The Cat in the Hat

Nov 6

The Hunger Games: Sunrise on the Reaping poster

The Hunger Games: Sunrise on the Reaping

Nov 20

Avengers: Doomsday poster

Avengers: Doomsday

Dec 18

Dune Part Three poster

Dune Part Three

Dec 18

Jumanji 3 poster

Jumanji 3

Dec 25

Ice Age: Boiling Point

Ice Age: Boiling Point

Feb 5

Narnia: The Magician's Nephew

Narnia: The Magician's Nephew

Feb 12

The Exorcist: Martyrs

The Exorcist: Martyrs

Mar 12

Sonic the Hedgehog 4

Sonic the Hedgehog 4

Mar 19

Godzilla x Kong: Supernova

Godzilla x Kong: Supernova

Mar 26

The Legend of Zelda

The Legend of Zelda

Apr 30

Star Wars: Starfighter

Star Wars: Starfighter

May 28

How to Train Your Dragon 2

How to Train Your Dragon 2

Jun 11

Spider-Man: Beyond the Spider-Verse

Spider-Man: Beyond the Spider-Verse

Jun 18

Shrek 5

Shrek 5

Jun 30

Poster art courtesy of IMDb · © respective studios · used for editorial reference.

4

Screens

6,900

4-Week Impressions (est.)

4K

City Population

Southport, NC is a small coastal community in the Wilmington market with a population of 4,143 and a median household income of $82,792. The median age is 63, pointing to a settled, financially stable resident base that is deliberate about where it spends time and money. Cinema advertising in Southport runs through Surf Cinemas 4, the city's only movie theater, which generates an estimated 6,400 monthly impressions across 4 screens.

That price reflects a targeted, lower-volume market where your message faces less competition. Cinema audiences nationally skew younger than most streaming platforms, with 60% classified as cord-cutters or cord-nevers. That makes the theater one of the few places to reach people who are largely unavailable through traditional TV buys. For local and regional advertisers, a single-theater market means consistent placement and a predictable audience.

Movie theater ad placements tailored to your goals

Choose what fits your campaign — on-screen, in-lobby, and digital extensions.

onscreen

Early Pre-Show

Your brand opens the show

Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.

onscreen

Pre-Show Prime

Peak attention, before the trailers

Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.

onscreen

Final Trailer

The last ad before the feature

The premium position — the final commercial before the feature begins. Highest recall, unskippable.

lobby

Lobby Network

Digital signage throughout the theater

Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.

digital

Streaming Extension

Retarget moviegoers on CTV and OTT

After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.

digital

Digital Retargeting

Banner & mobile reach for your moviegoers

Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.

Frequently asked questions

How much does cinema advertising in Southport cost?

A 4-week campaign in Southport typically runs $1,100 to $1,500, depending on how many screens you take and which placements you use.

Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.

Who typically advertises at movie theaters in smaller markets like Southport?

Local service businesses, regional healthcare providers, restaurants, real estate professionals, and financial services advertisers are common. National brands also run in smaller markets when their campaign covers a broader network. With a median household income of $82,792, Southport attracts advertisers who want to reach financially established consumers.

Where exactly does my ad appear in the theater?

Ad placements run in the pre-show program on screen before the feature film starts. Depending on the package, advertisers can also access lobby formats including static and digital displays. The on-screen pre-show runs in a darkened room with a seated audience, which is why cinema consistently outperforms social, digital, and even live sports on attention metrics.

How does cinema advertising compare to TV or streaming in this market?

Cinema audiences nationally skew younger than Netflix, Hulu, and NFL viewers, and 60% don't subscribe to traditional pay TV. In a market like Southport, broadcast and cable buys often require purchasing a much larger DMA footprint than you actually need. Cinema lets you target at the local level with verified impressions and no ad-skipping.

Are there any industries that cannot advertise in movie theaters?

Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are all restricted from cinema placements. Creative must also be appropriate for the audience demographic of the specific screen, which varies based on film ratings. Alluvit Media reviews all creative before a campaign goes live to confirm it meets theater network standards.

How long should a campaign run to see results?

A standard campaign runs 4 weeks, matching typical film cycles and giving your message enough repetition to build recall. Some advertisers run continuous schedules across multiple months, particularly in markets like Southport where the same community members visit the same theater repeatedly. Nationally, documented outcomes include a 34% lift in auto dealership foot traffic and 53% incremental retail visits.

Ready to advertise in Southport?

Call for pricing tailored to your dates, film slate, and targeting.