3 theaters · 44 screens
Cinema advertising on 44 screens in Spokane, WA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Spokane is a mid-size Pacific Northwest market with 229,228 residents, a median age of 37.2, and a median household income of $65,745. It supports a steady base of local and regional advertisers looking for efficient, high-attention placements. Three theaters — River Park Square 20, Northtown 12, and Spokane Valley 12 — operate 44 screens across the city and deliver an estimated 88,000 monthly moviegoer impressions.
Cinema advertising in Spokane is priced at a Tier 3 CPM of $37 to $45, making it cost-competitive with broadcast TV and streaming buys in the market. A single-theater, 4-week campaign runs between $984 and $3,280. Brands wanting full-market coverage can run citywide across all three theaters for $3,608 to $7,216 over the same period. With 32.6% of residents holding a bachelor's degree or higher and an audience that skews younger than most TV formats, Spokane cinema delivers a measurable, engaged local audience.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $980 – $3,280 | Tier 3 market rates | up to 29,333 imps/theater |
| Citywide (all 3 theaters) | $3,610 – $7,220 | Tier 3 market rates | ~88,000 total |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A single-theater, 4-week campaign in Spokane runs $984 to $3,280, depending on screen count and placement type. To run citywide across all three theaters — River Park Square 20, Northtown 12, and Spokane Valley 12 — expect to pay $3,608 to $7,216 for the same 4-week window. The market CPM is $37 to $45.
Wait, I need to remove the em dash. Let me redo:A single-theater, 4-week campaign in Spokane runs $984 to $3,280, depending on screen count and placement type. Running citywide across all three theaters (River Park Square 20, Northtown 12, and Spokane Valley 12) costs $3,608 to $7,216 for the same 4-week window. The market CPM is $37 to $45.
Common advertisers in Tier 3 markets like Spokane include local auto dealers, QSR and restaurant chains, healthcare providers, universities, real estate firms, and regional retailers. Cinema advertising has documented outcomes for these categories: auto advertisers see up to 34% increases in foot traffic, and retail brands record 53% more incremental store visits.
Ads run on the big screen during the pre-show segment, before trailers and the feature film. It's a full-screen, full-audio placement in a dark room with nowhere else to look. Attention research shows cinema ads score 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital formats.
Spokane broadcast TV and streaming buys reach audiences that skew older and are increasingly fragmented. Cinema reaches a median age of 30, with 60% of moviegoers being cord-cutters or cord-nevers. That makes it one of the few formats where younger adults can be reached at scale, in a controlled, high-attention setting.
Yes. Cinema advertising does not accept campaigns for alcohol, tobacco, firearms, cannabis, or political candidates and causes. These restrictions apply across the theater network regardless of market. If your business falls outside these categories, the Spokane market is open for standard campaign planning.
Spokane's three theaters generate an estimated 88,000 monthly moviegoer impressions across 44 screens. A 4-week citywide campaign reaches that full audience. Single-theater campaigns cover a portion of it, concentrated in specific neighborhoods: downtown, Northtown, or Spokane Valley, depending on where your customers are.
Call for pricing tailored to your dates, film slate, and targeting.
