1 theater · 14 screens
Cinema advertising on 14 screens in Tustin, CA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Tustin, CA is an Orange County city of 79,035 residents with a median household income of $108,435, well above national averages. The demographic profile is strong for advertisers: a median age of 36.8, nearly half of residents holding a bachelor's degree or higher, and an average commute of under 24 minutes pointing to a working, mobile consumer base.
The Tustin Legacy 14 is the city's only cinema, with 14 screens and an estimated 46,816 monthly moviegoer impressions. As a Tier 1 Los Angeles market placement, ad inventory here carries a CPM of $70 to $85, consistent with the purchasing power and engagement quality of the local audience. A 4-week campaign runs $3,318 to $6,637. For brands that want to reach affluent Orange County households through a high-attention, unskippable format, Tustin cinema advertising offers a focused, measurable presence.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $3,320 – $6,640 | Tier 1 market rates | up to 46,816 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Tustin Legacy 14 runs between $3,318 and $6,637, depending on ad length and placement. The CPM range for this Tier 1 Los Angeles market is $70 to $85. That pricing reflects Tustin's median household income of $108,435 and the captive nature of a cinema audience that has chosen to sit through pre-show advertising.
Common advertisers include quick-service and full-service restaurants, auto dealerships, retail brands, healthcare providers, financial services, and local businesses targeting Orange County consumers. Cinema advertising has documented results across these categories: a 34% lift in auto dealership foot traffic and a 53% increase in incremental retail visits nationally.
Ads run on-screen as part of the pre-show before the film begins, typically across 15 to 30 minutes of audience dwell time. Full-motion, full-sound, unskippable, on a large screen in a darkened room. It's the kind of undivided attention that digital and TV placements simply can't replicate.
Cinema delivers an attention rating 2 to 6 times higher than live sports and 6 to 16 times higher than social or digital platforms. About 60% of moviegoers are cord-cutters or cord-nevers, so cinema reaches a portion of Tustin's audience that TV and streaming campaigns consistently miss.
Yes. Cinema advertising programs typically restrict alcohol, tobacco, firearms, cannabis, and political advertising. These categories are excluded regardless of city or theater. If your business falls into one of these areas, placement won't be available through standard cinema ad inventory.
Tustin Legacy 14 generates approximately 46,816 monthly moviegoer impressions across its 14 screens. A 4-week campaign captures that full audience cycle. Cinema audiences here skew younger, with a national median age of 30. 62% identify as multicultural, and 50% attend as co-viewing families.
Call for pricing tailored to your dates, film slate, and targeting.
