1 theater · 9 screens
Cinema advertising on 9 screens in Vestal, NY.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Vestal, NY is part of the Binghamton market and gives advertisers a focused, high-attention cinema environment with one theater and nine screens. The Vestal Towne Square 9 generates an estimated 14,400 monthly moviegoer impressions, making it a practical entry point for brands that want consistent local presence without buying across multiple venues.
Cinema advertising in Vestal reaches an audience that skews younger than most traditional media. The national median moviegoer age is 30, and roughly 60% of that audience has cut cable or never had it. That means on-screen ads reach people who are largely out of range for broadcast and linear TV. A 4-week campaign runs between $532 and $1,065, putting it within budget for regional businesses, local service providers, and national brands looking to activate at the market level.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $530 – $1,070 | Tier 4 market rates | up to 14,400 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Vestal Towne Square 9 runs between $532 and $1,065, depending on placement and format. That spend reaches an estimated 14,400 monthly impressions in a Tier 4 market, with CPMs ranging from $34 to $40. Costs vary based on screen count, daypart selection, and whether you add premium on-screen placements.
Common advertisers include restaurants, auto dealerships, healthcare providers, universities, real estate agencies, and retail stores. The format works well for any brand targeting a local audience. Nationally, QSR advertisers have seen 2 to 3 times return on ad spend, and auto advertisers have documented 34% increases in dealership foot traffic from cinema campaigns.
Ads run during the pre-show segment on screen before the feature film, reaching audiences already seated and paying attention. Lobby placements near the concession area and entrance, in static and digital formats, are also available at some locations. On-screen pre-show placements consistently outperform social, digital, and CTV formats in measured attention studies.
About 60% of moviegoers in the network are cord-cutters or cord-nevers, so cinema reaches a large share of the Vestal audience that broadcast and streaming buys simply miss. Attention ratings for cinema run 6 to 16 times higher than social and digital platforms and 2 to 6 times higher than live sports broadcasts.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted within the theater network. These restrictions apply regardless of campaign size or budget. Advertisers in those categories should look to other media channels. All other standard business categories, including competitive local and regional sectors, are generally eligible.
Campaigns run in 4-week cycles, the standard buying unit. Many advertisers book multiple consecutive cycles to build frequency. With an estimated 14,400 monthly impressions across nine screens in Vestal, a single 4-week run delivers solid local reach. Retail advertisers using cinema have measured 53% incremental visit increases, a result more commonly tied to sustained scheduling than one-off buys.
Call for pricing tailored to your dates, film slate, and targeting.
