1 theater · 6 screens
Cinema advertising on 6 screens in White City, OR.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
White City, OR is part of the Medford-Klamath Falls market, with a population of roughly 10,913 and a median household income of $65,370. The community skews young, with a median age of 32.8, close to the national cinema audience median age of 30. That overlap makes movie theater advertising a natural fit for brands trying to reach working-age adults in Southern Oregon.
The market has one theater, Crater Lake Cinema, running 6 screens with an estimated 9,600 monthly moviegoer impressions. A 4-week campaign runs $355 to $710 depending on screen placement and rotation. At a Tier 4 CPM of $34 to $40, the cost-per-thousand is competitive with digital, but the attention quality is measurably different. Cinema audiences are not scrolling. Research shows cinema advertising delivers 2 to 6 times the attention of live sports and 6 to 16 times that of social and digital placements, so each dollar goes further in a smaller market.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $360 – $710 | Tier 4 market rates | up to 9,600 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Crater Lake Cinema runs $355 to $710, depending on the number of screens and rotation frequency. That puts the CPM between $34 and $40, which is Tier 4 pricing for the Medford-Klamath Falls market. In White City, a single-theater buy and a citywide campaign are the same purchase. There is one theater here.
Local and regional businesses across most categories use cinema advertising here. Common advertisers include restaurants, auto dealerships, healthcare providers, home services, retail stores, and real estate companies. Nationally, QSR advertisers have seen 2 to 3 times return on spend, and auto advertisers have documented a 34% lift in foot traffic. Both results translate well to a mid-size Southern Oregon market.
Ads run on screen before the feature film begins, during the pre-show segment. It's a full-screen, full-audio environment with no competing content. Depending on the theater's available inventory, placements can also include lobby screens and static positions. The pre-show format reaches audiences who are already seated and paying attention, before phones come back out.
Cinema reaches an audience that is 60% cord-cutters or cord-nevers, so a large share of White City moviegoers simply cannot be reached through cable TV. Streaming ads get scrolled past or skipped. Cinema attention scores run 6 to 16 times higher than social and digital formats, and research shows cinema outperforms connected TV and YouTube on verified attention metrics.
A 4-week campaign is the standard entry point, and in a smaller market like White City, a month-long run is enough to build real frequency. With 9,600 monthly impressions across 6 screens, your message reaches a rotating audience of local moviegoers on a consistent basis. Brands running ongoing awareness campaigns often extend to 8 or 12 weeks.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted through this network. These restrictions apply regardless of local regulations. If your business falls into one of these categories, cinema advertising through this channel is not available. Most other industries, including healthcare, finance, retail, and food service, are eligible without issue.
Call for pricing tailored to your dates, film slate, and targeting.
