1 theater · 8 screens
Cinema advertising on 8 screens in Wyomissing, PA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Wyomissing, PA offers advertisers a focused, high-value audience in a single-screen market. One theater, 8 screens at Berkshire 8, and an estimated 25,600 monthly moviegoer impressions that are concentrated and measurable. The median household income is $88,214, the median age is 50.4, and 56.4% of residents hold a bachelor's degree or higher. That's a well-educated, financially stable audience.
Cinema advertising in Wyomissing falls within the Philadelphia Tier 1 market, with CPMs between $70 and $85. A 4-week campaign runs $1,984 to $3,968. For local businesses and regional advertisers, that buys consistent, high-attention exposure to a community with the income and education to act on what they see. Nationally, cinema audiences skew younger than streaming platforms, with 60% being cord-cutters and attention ratings running 6 to 16 times higher than social and digital formats.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $1,980 – $3,970 | Tier 1 market rates | up to 25,600 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Berkshire 8 runs between $1,984 and $3,968, depending on format and placement. That puts your CPM between $70 and $85. With roughly 25,600 monthly impressions through one theater, you're reaching a concentrated, repeatable audience rather than scattered digital traffic.
Local and regional advertisers in dining, healthcare, financial services, home improvement, and automotive are common here. With a median household income of $88,214 and a high share of college-educated residents, Wyomissing attracts brands targeting adults with spending power. National brands running regional campaigns use this market too.
Ads run in the pre-show on-screen program before the feature film starts. Full-screen, sound-on, in a dark room with no phones or scrolling competing for attention. Cinema advertising scores 2 to 6 times higher attention ratings than live sports, and 6 to 16 times higher than social and digital placements.
Cinema reaches the 60% of consumers who have cut or never had traditional cable, audiences that TV simply misses. Streaming viewers skip or mute ads. In a theater, the ad plays full-screen with no skip option. Nationally documented outcomes include a 34% lift in auto dealer foot traffic and 53% more incremental retail visits attributed to cinema campaigns.
A standard campaign runs 4 weeks, the minimum needed to build frequency with a recurring local audience. Because Wyomissing is a smaller, single-theater market, a 4-week flight lets you reach the same moviegoers across multiple visits. That repetition reinforces your message in a way a single impression cannot.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in this network. These restrictions are standard across the cinema advertising channel. Most local business categories are fully eligible to run campaigns, including restaurants, healthcare providers, real estate, retail, and financial services.
Call for pricing tailored to your dates, film slate, and targeting.
