Billboards in Lafayette, IN

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 67 boards in Lafayette, the average is $1,582.25 per 4-week period, which works out to a $10.26 CPM.

It depends on what you're trying to accomplish, but out of 32 boards in Lafayette, these get put on proposals the most:

1. 1. #47509 — SR 25 West @ Old Romney Road NS Billboard
2. 2. #47508 — SR 38, 1.6 MI E/O US 52 Billboard
3. 3. #47506 — 323 Sagamore Pkwy N N/O SR 26 E/S Billboard
4. 4. #47507 — SR 38, N/S .5 MI E/O US 52 Billboard
5. 5. #47500 — 2529 Sagamore Parkway S/O SR 25 North NS Billboard

Tell us about your campaign and we'll narrow it down from there.

Lafayette is 157,820 people, so it's a tight market with less competition for eyeballs. Not a massive market, but that means less ad clutter. Your board isn't fighting ten others for attention on the same stretch of road.

Here's the full breakdown:

In Lafayette, the industries we work with most are Healthcare, Non-Profit, Real Estate, Retail, and Entertainment. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Lafayette has Digital Bulletin, Bench, Poster, Bulletin, Junior Poster, and Digital Poster. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 32 boards in Lafayette, the average is about 31,857 impressions per week. Add it all up and you're looking at roughly 4,077,680 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in January, February, and October. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.