Billboards in Utica, PA

Q: When is the best time to advertise on a billboard in Utica?

Demand for boards nationally peaks in January, February, and October. That's when the most proposals go out, so the best spots book up faster.April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.

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Recently Updated Utica Billboards

Below are some recently updated billboard locations in Utica and surrounding areas to help get you started. If you don't see a board you want, don't worry as this is a limited view of availability. Alluvit Media has access to every billboard in the city. Prices change daily based on availability.

RTS 8 & 62 RENO OIL CITY W/S FS HI Media

Media Type: Junior Poster / Retro
Located at RTS 8 & 62 RENO OIL CITY W/S FS HI
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RT 8&62 2 MI N/O JCT RT 8 FRNKLN W/S FN Media

Media Type: Junior Poster / Retro
Located at RT 8&62 2 MI N/O JCT RT 8 FRNKLN W/S FN
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Media Type: Junior Poster / Retro
Located at RT 322 6M W/O FRANKLIN S/S FW
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322 1M E/O 8TH ST BRIDGE FRANKLIN S/S FE Media

Media Type: Poster
Located at 322 1M E/O 8TH ST BRIDGE FRANKLIN S/S FE
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RT 8 .2M N/O JCT W/RT 62 FRANKLIN W/S FS - Left Panel Media

Media Type: Poster
Located at RT 8 .2M N/O JCT W/RT 62 FRANKLIN W/S FS - Left Panel
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Media Type: Poster
Located at 1M N/O JCT W/RT 62 FRANKL W/S FN
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Media Type: Poster/Retro
Located at RT 8&62 S/O FRANKLIN W/S FN SGL
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RT 322 E/O DEEP HOLLOW RD FRKLN S/S FE Media

Media Type: Poster/Retro
Located at RT 322 E/O DEEP HOLLOW RD FRKLN S/S FE
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How Much Do Billboards Cost in Utica, PA?

Based on a cross-section of the 55 most popular boards, the average cost of a billboard in Utica is $1,312.50 per 4-week period. This results in a cost per thousand impressions (CPM) of $6.46. The average Utica billboard receives 203,226 monthly impressions.

$6.46 AVG CPM

Average cost per 1 thousand impressions (CPM) across all of our Utica billboards.

$1,312.50 AVG BILLBOARD COST

Average cost per board for a 4-week billboard advertising campaign.*

203,226 AVG IMPRESSIONS

Average number of impressions per board for 4-weeks.

55 RECENT BOARDS ADDED

Recently added billboard locations in Utica.

*The average Utica billboard costs above are estimates based on current market data. Actual prices can fluctuate due to location demand, billboard size, campaign duration, and other factors. For the most accurate and up-to-date billboard pricing, please contact us directly.

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How to Rent a Billboard in Utica

Renting a billboard in Utica is similar to renting an apartment. Some are available right away, some are occupied for the next six months or a year.

Determine your campaign goals. Are you looking to direct people to your location in Utica? Are you recruiting in Utica? Do you want to advertise your services in Utica? Narrowing in on your goal helps develop a clear path for measuring success.
Pick a location based on the campaign goals. Consider where near Utica would be most effective for reaching your target audience. Is it most strategic to display your ad along the highway or is a major intersection or side road a smarter move?
Decide on a timeframe and budget. We'll find the best options available in Utica for your desired start date, billboard campaign length, and budget.
Review your custom proposal with billboards in Utica. We use your campaign criteria to formulate a thorough proposal including images and exact location.
Select the best option(s) and prepare for launch! Send us your design or have our in-house designer create an eye-catching ad for your Utica billboard. When your start date rolls around, watch your campaign go live.

Utica Billboard Advertising FAQ

How much does a billboard cost in Utica?

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 55 boards in Utica, the average is $1,312.50 per 4-week period, which works out to a $6.46 CPM.

Where are the best billboard locations in Utica?

It depends on what you're trying to accomplish, but out of 1 boards in Utica, these get put on proposals the most:

1. #32573 — RT 322 E/O DEEP HOLLOW RD FRKLN S/S FE Billboard
2. #32571 — RT 8&62 S/O FRANKLIN W/S FN SGL Billboard
3. #63307 — RTS 8 & 62 RENO OIL CITY W/S FS HI Billboard
4. #63308 — RT 8&62 2 MI N/O JCT RT 8 FRNKLN W/S FN Billboard
5. #55851 — 322 1M E/O 8TH ST BRIDGE FRANKLIN S/S FE Billboard

Tell us about your campaign and we'll narrow it down from there.

Who do Utica billboards reach?

Utica is 169 people, so it's a tight market with less competition for eyeballs. Median age is 52, an older audience that tends to respond to straightforward messaging. Average commute is 31 minutes, so there's real windshield time for boards to register.

Here's the full breakdown:

Population169

Median Age52

Male / Female57.7% / 42.3%

Median Household Income$55,500

College Educated18%

Home Ownership80%

Avg. Commute31 min

Hispanic %1.8%

What industries use billboard advertising in Utica?

In Utica, the industries we work with most are Non-Profit, Healthcare, Retail, Real Estate, and Professional Services. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

What types of billboards are available in Utica?

Utica has Digital Bulletin, Poster, Bulletin, Digital Poster, Premiere Panel, and Junior Poster. We can walk you through what fits your situation.

When is the best time to advertise on a billboard in Utica?

Demand for boards nationally peaks in January, February, and October. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.

Learn more about billboard advertising in Utica, PA and beyond.

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Billboards in Utica, PA