2 theaters · 19 screens

Movie Theater Advertising in Allentown, PA

Cinema advertising on 19 screens in Allentown, PA.

The Cat in the Hat poster

The Cat in the Hat

Nov 6

The Hunger Games: Sunrise on the Reaping poster

The Hunger Games: Sunrise on the Reaping

Nov 20

Avengers: Doomsday poster

Avengers: Doomsday

Dec 18

Dune Part Three poster

Dune Part Three

Dec 18

Jumanji 3 poster

Jumanji 3

Dec 25

Ice Age: Boiling Point

Ice Age: Boiling Point

Feb 5

Narnia: The Magician's Nephew

Narnia: The Magician's Nephew

Feb 12

The Exorcist: Martyrs

The Exorcist: Martyrs

Mar 12

Sonic the Hedgehog 4

Sonic the Hedgehog 4

Mar 19

Godzilla x Kong: Supernova

Godzilla x Kong: Supernova

Mar 26

The Legend of Zelda

The Legend of Zelda

Apr 30

Star Wars: Starfighter

Star Wars: Starfighter

May 28

How to Train Your Dragon 2

How to Train Your Dragon 2

Jun 11

Spider-Man: Beyond the Spider-Verse

Spider-Man: Beyond the Spider-Verse

Jun 18

Shrek 5

Shrek 5

Jun 30

Poster art courtesy of IMDb · © respective studios · used for editorial reference.

2

Theaters

19

Screens

34,500

4-Week Impressions (est.)

125K

City Population

Allentown, PA has 125,320 residents with a median age of 32.4, a demographic that indexes well for cinema advertising. The city falls within the Philadelphia market and has 2 theaters across 19 screens, generating an estimated 60,800 monthly moviegoer impressions.

Median household income is $53,403, and the average commute runs nearly 25 minutes. Allentown consumers are active and locally engaged, reachable through screens that command attention levels 2 to 6 times higher than live sports. Top venues include Movie Tavern Trexlertown and Tilghman Square 8, both drawing regular foot traffic from across the Lehigh Valley.

Cinema advertising in Allentown works for brands that need reach without waste. Sixty percent of moviegoers have cut cable or never subscribed, making the theater one of the few places where you can reliably reach this audience in a distraction-free setting with documented, measurable lift.

Theaters in Allentown, PA

Movie theater ad placements tailored to your goals

Choose what fits your campaign — on-screen, in-lobby, and digital extensions.

onscreen

Early Pre-Show

Your brand opens the show

Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.

onscreen

Pre-Show Prime

Peak attention, before the trailers

Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.

onscreen

Final Trailer

The last ad before the feature

The premium position — the final commercial before the feature begins. Highest recall, unskippable.

lobby

Lobby Network

Digital signage throughout the theater

Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.

digital

Streaming Extension

Retarget moviegoers on CTV and OTT

After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.

digital

Digital Retargeting

Banner & mobile reach for your moviegoers

Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.

Frequently asked questions

How much does cinema advertising cost in Allentown, PA?

A 4-week campaign at a single Allentown theater typically runs $1,400 to $4,350, depending on the venue and how many screens you take. Allentown has 2 theaters in our cinema network.

Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.

Which theaters carry advertising in Allentown?

Allentown has two advertising-enabled venues: Movie Tavern Trexlertown and Tilghman Square 8. Together they cover 19 screens across the Lehigh Valley. Campaigns can run at one location or both, depending on your budget and how precisely you want to target within the market.

What types of businesses advertise at Allentown movie theaters?

Local and regional advertisers in markets like Allentown typically include healthcare systems, auto dealers, restaurants, financial services, real estate firms, and colleges. National brands run cinema alongside digital and broadcast. Auto advertisers have seen a 34% lift in foot traffic, and retail brands report 53% incremental visits from cinema campaigns.

How does cinema advertising compare to TV or streaming in Allentown?

Cinema delivers attention ratings 6 to 16 times higher than social and digital platforms, and outperforms both CTV and YouTube. In Allentown, 60% of moviegoers have cut cable or never subscribed, which means the theater reaches people traditional TV simply misses. That gap is especially wide among adults under 35.

Are there any industries restricted from advertising at Allentown theaters?

Yes. Cinema advertising does not accept campaigns from alcohol, tobacco, firearms, cannabis, or political advertisers. These restrictions apply across all screens in the Allentown market. Alluvit Media can confirm category eligibility before you invest in creative or campaign planning.

How long should a cinema ad campaign run in Allentown to be effective?

A standard campaign runs 4 weeks, matching typical film cycles and giving your ad enough frequency against the local moviegoing audience. Shorter bursts work for seasonal promotions or event-based advertising. Brands focused on ongoing awareness often book consecutive 4-week flights to hold presence across Allentown's 60,800 monthly impressions.

Ready to advertise in Allentown?

Call for pricing tailored to your dates, film slate, and targeting.