1 theater · 4 screens
Cinema advertising on 4 screens in Brookhaven, MS.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Brookhaven, MS offers a focused cinema advertising opportunity inside a single-screen complex serving a local population of 11,656. The Westbrook 4 is the only movie theater in town, with 4 screens generating an estimated 6,400 monthly moviegoer impressions. For advertisers who want to reach this audience without waste, that concentration works in your favor.
The median household income is $36,269 and the median age is 42.6, a working-age community with established purchasing habits. A 4-week cinema campaign in Brookhaven starts at $236, making it accessible for local businesses and regional brands targeting the Jackson, MS market. Cinema audiences here skew younger than the general population, with 60% having cut or never subscribed to traditional cable. Attention metrics outperform digital and streaming placements by a measurable margin. For advertisers who want a message in front of a captive, local crowd, Brookhaven is a cost-efficient entry point.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $240 – $470 | Tier 4 market rates | up to 6,400 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at the Westbrook 4 runs between $236 and $473, depending on ad format and placement. Brookhaven is a Tier 4 market with CPM rates of $34 to $40. At 6,400 estimated monthly impressions, it's one of the more affordable local advertising options in the area.
Local and regional businesses run cinema ads here across a range of categories: restaurants, auto dealers, healthcare providers, home services, and retail stores. National brands targeting the Jackson, MS market also include Brookhaven as part of wider campaigns. Cinema advertising has documented lift outcomes, including a 34% increase in auto dealership foot traffic and a 53% increase in incremental retail visits.
Ads run on screen during the pre-show, in front of a seated audience that has nowhere else to go. Depending on your package, placements can also include lobby screens and digital displays throughout the theater. On-screen pre-show ads consistently outperform live sports by 2 to 6 times on attention metrics.
Local TV reaches a broader but less attentive audience, and streaming platforms face heavy ad avoidance. Cinema delivers a captive viewer with no skip button. Nationally, 60% of moviegoers are cord-cutters or cord-nevers, so many simply cannot be reached through traditional cable. Cinema attention ratings run 6 to 16 times higher than social and digital placements.
The standard campaign unit is 4 weeks, which aligns with typical film cycles and gives your message enough repetition to drive recall. Many advertisers in smaller markets like Brookhaven run consecutive 4-week flights to maintain a consistent presence. Campaigns can be extended or adjusted based on performance goals and budget.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are all restricted categories and cannot be placed through cinema advertising programs. These restrictions apply regardless of market size or campaign budget. If you're unsure whether your category qualifies, Alluvit Media can review your business type before you commit to a campaign.
Call for pricing tailored to your dates, film slate, and targeting.
