2 theaters · 23 screens
Cinema advertising on 23 screens in Denton, TX.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Denton, TX gives advertisers direct access to a young, educated consumer base inside the Dallas-Fort Worth market. The median age is 31, 41.9% of residents hold a bachelor's degree or higher, and median household income sits at $73,719. These are adults with spending power, and cinema puts your brand in front of them at close range.
Two theaters serve the city: Cinemark 14 Denton and Movie Tavern Denton. Together they run 23 screens and draw an estimated 43,436 moviegoers per month. That audience is worth reaching for a simple reason: cinema advertising outperforms live sports by 2 to 6 times and social or digital placements by 6 to 16 times in documented attention metrics. A citywide 4-week campaign in Denton starts at $2,138, a practical entry point for local and regional brands that want to reach a college-town audience in one of Texas's fastest-growing metros.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $500 – $3,270 | Tier 1 market rates | up to 21,718 imps/theater |
| Citywide (all 2 theaters) | $2,140 – $4,280 | Tier 1 market rates | ~43,436 total |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A single-theater campaign at Cinemark 14 Denton or Movie Tavern Denton runs $502 to $3,271 for a 4-week flight. To cover both theaters, expect $2,138 to $4,276 for the same period. Pricing reflects Denton's Tier 1 market status within Dallas-Fort Worth, with CPMs ranging from $70 to $85.
QSR and restaurant brands tend to see strong returns from cinema advertising, with documented lift of 2 to 3 times ad spend. Auto dealers, retail brands, healthcare providers, financial services firms, and local universities are also regular advertisers in the format. Denton's concentration of students and young professionals makes it a natural fit for brands targeting the 18 to 34 age group.
Your ad runs in the pre-show program, directly before the feature film. Full motion, full sound, dark auditorium, no competing screens. You can book across all 23 screens in Denton or limit your buy to a single theater, depending on your budget and targeting goals.
Cinema reaches an audience that is 60% cord-cutters or cord-nevers, so TV and cable miss them entirely. Attention scores for cinema ads run 6 to 16 times higher than social or digital platforms, and they outperform CTV and YouTube. Denton's median age is 31. That's an audience that has largely moved away from traditional broadcast media.
The standard campaign length is 4 weeks, matching typical film engagement cycles and giving your message enough frequency to register with repeat moviegoers. Longer runs are available and can improve recall. Most advertisers in markets like Denton start with a single 4-week run and extend from there based on performance.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted on this network. These restrictions apply to all theaters, including Cinemark 14 Denton and Movie Tavern Denton. If your business falls outside those categories, contact Alluvit Media to confirm eligibility and get a campaign proposal.
Call for pricing tailored to your dates, film slate, and targeting.
