1 theater · 11 screens
Cinema advertising on 11 screens in Mount Pleasant, MI.
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Ice Age: Boiling Point
Feb 5
Narnia: The Magician's Nephew
Feb 12
The Exorcist: Martyrs
Mar 12
Sonic the Hedgehog 4
Mar 19
Godzilla x Kong: Supernova
Mar 26
The Legend of Zelda
Apr 30
Star Wars: Starfighter
May 28
How to Train Your Dragon 2
Jun 11
Spider-Man: Beyond the Spider-Verse
Jun 18
Shrek 5
Jun 30
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Mount Pleasant is a college-driven market with a median age of 23.3 and nearly 45% of residents holding a bachelor's degree or higher. That demographic skew makes cinema advertising here unusually direct: you are reaching young adults, students, and faculty with real purchasing influence in a compact, walkable city of about 21,400 people.
Celebration Cinema Mt Pleasant is the only theater in town, with 11 screens and an estimated 22,000 monthly moviegoer impressions. Because no competing local screen exists, your ad runs without local noise.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign in Mount Pleasant typically runs $1,300 to $1,800, depending on how many screens you take and which placements you use.
Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.
Mount Pleasant skews young, with a median age of 23.3, driven largely by Central Michigan University. For context, the national cinema audience median age is 30, 60% don't pay for traditional cable, and 62% identify as multicultural. Here, the audience is predominantly students, young professionals, and families, most of whom live within a 14.8-minute commute.
Cinema delivers 6 to 16 times higher attention than social and digital platforms, and 2 to 6 times higher than live sports. There is no skip button, no second screen. Documented outcomes include a 53% lift in incremental retail visits and a 34% increase in auto dealership foot traffic.
Placements include the pre-show on-screen reel that runs before trailers, lobby screens, and in some cases digital lobby displays. The on-screen pre-show plays while audiences are seated, typically 20 to 30 minutes before showtime. With 11 screens at Celebration Cinema Mt Pleasant, a campaign can run across select auditoriums or the full building.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted in cinema placements. These restrictions apply market-wide and are consistent across the national network. Most retail, restaurant, healthcare, financial, automotive, and service-based advertisers qualify without issue.
For a city of 21,420, yes. Celebration Cinema Mt Pleasant is the only commercial movie theater in the market, so your ad reaches every local moviegoer with no split impressions across competing venues. At 22,000 estimated monthly impressions, a 4-week flight gives you consistent, high-attention exposure across the full cinema-going population in the area.
Call for pricing tailored to your dates, film slate, and targeting.