1 theater · 9 screens

Movie Theater Advertising in New Castle, PA

Cinema advertising on 9 screens in New Castle, PA.

The Cat in the Hat poster

The Cat in the Hat

Nov 6

The Hunger Games: Sunrise on the Reaping poster

The Hunger Games: Sunrise on the Reaping

Nov 20

Avengers: Doomsday poster

Avengers: Doomsday

Dec 18

Dune Part Three poster

Dune Part Three

Dec 18

Jumanji 3 poster

Jumanji 3

Dec 25

Ice Age: Boiling Point

Ice Age: Boiling Point

Feb 5

Narnia: The Magician's Nephew

Narnia: The Magician's Nephew

Feb 12

The Exorcist: Martyrs

The Exorcist: Martyrs

Mar 12

Sonic the Hedgehog 4

Sonic the Hedgehog 4

Mar 19

Godzilla x Kong: Supernova

Godzilla x Kong: Supernova

Mar 26

The Legend of Zelda

The Legend of Zelda

Apr 30

Star Wars: Starfighter

Star Wars: Starfighter

May 28

How to Train Your Dragon 2

How to Train Your Dragon 2

Jun 11

Spider-Man: Beyond the Spider-Verse

Spider-Man: Beyond the Spider-Verse

Jun 18

Shrek 5

Shrek 5

Jun 30

Poster art courtesy of IMDb · © respective studios · used for editorial reference.

9

Screens

15,600

4-Week Impressions (est.)

22K

City Population

New Castle, PA is part of the Pittsburgh market, with a population of just over 21,700 and a median household income of $41,478. One theater serves the area: Westgate Cinemas, with 9 screens and an estimated 21,600 monthly moviegoer impressions. For advertisers, that means every campaign dollar reaches the same local audience, with no fragmentation across multiple venues.

The moviegoing audience skews younger than TV or streaming platforms, with a median age of 30. Sixty percent of cinema audiences have cut the cord or never subscribed to traditional cable. For local and regional brands trying to reach New Castle residents, the on-screen format consistently outperforms digital and social placements in documented lift studies, with high attention levels and measurable results.

Movie theater ad placements tailored to your goals

Choose what fits your campaign — on-screen, in-lobby, and digital extensions.

onscreen

Early Pre-Show

Your brand opens the show

Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.

onscreen

Pre-Show Prime

Peak attention, before the trailers

Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.

onscreen

Final Trailer

The last ad before the feature

The premium position — the final commercial before the feature begins. Highest recall, unskippable.

lobby

Lobby Network

Digital signage throughout the theater

Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.

digital

Streaming Extension

Retarget moviegoers on CTV and OTT

After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.

digital

Digital Retargeting

Banner & mobile reach for your moviegoers

Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.

Frequently asked questions

How much does a cinema advertising campaign cost in New Castle, PA?

A 4-week campaign in New Castle typically runs $1,250 to $2,100, depending on how many screens you take and which placements you use.

Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.

Who typically advertises at movie theaters in New Castle?

Common advertisers include local restaurants, healthcare providers, auto dealerships, real estate agencies, and regional retailers. National studies show auto advertisers see a 34% lift in foot traffic and retailers see 53% more incremental visits from cinema campaigns, making it a strong fit for businesses that depend on local customer visits.

Where exactly do ads appear in a cinema campaign?

Ads run on screen in the pre-show segment before the feature film begins. The format is full-screen, audio-on, and unskippable, delivered to an audience that's already seated and waiting. Attention scores for cinema run 2 to 6 times higher than live sports, and 6 to 16 times higher than social or digital placements.

How does cinema advertising compare to TV or streaming in this market?

Cable TV reach in smaller markets like New Castle is shrinking. 60% of moviegoers have already cut the cord or never subscribed to traditional TV, and streaming audiences skew older with ads that get skipped. Cinema puts your message in front of a younger demographic, median age 30, in a distraction-free environment where attention and response rates consistently outperform both formats.

Are there any industries that cannot advertise at Westgate Cinemas?

Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted in cinema placements. These restrictions apply across the network and are not negotiable. Advertisers in those categories should look at alternative placements. Most other local and regional business categories are eligible without restriction.

How long does a typical campaign run, and can a small business afford it?

The standard campaign length is 4 weeks, matching typical film cycles and audience traffic patterns. For brands that want to build frequency with the same local audience, campaigns can run across multiple 4-week cycles at Westgate Cinemas.

Ready to advertise in New Castle?

Call for pricing tailored to your dates, film slate, and targeting.