1 theater · 14 screens
Cinema advertising on 14 screens in Olympia, WA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Olympia, WA gives advertisers direct access to a concentrated, high-value audience in the state capital. The median household income is $76,930, 50% of residents hold a college degree, and the median age is 39.2. Century Olympia, the city's only theater, runs 14 screens and delivers an estimated 33,600 monthly moviegoer impressions.
Because Olympia falls within the broader Seattle-Tacoma market, campaigns here carry regional scale while keeping a local focus. A 4-week cinema advertising campaign starts at $1,797, with CPMs between $47 and $60. For businesses targeting Olympia residents in healthcare, financial services, home improvement, or dining, cinema delivers verified attention that social, digital, and streaming formats consistently don't. Moviegoers are in-seat, screen-focused, and receptive in a way no other ad environment reliably replicates.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $1,800 – $3,600 | Tier 2 market rates | up to 33,600 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Century Olympia runs between $1,797 and $3,595, depending on placement and number of screens. CPMs fall in the $47 to $60 range, consistent with Tier 2 market pricing. That gets you an estimated 33,600 monthly impressions from an audience that is physically present and paying attention.
Local and regional advertisers in healthcare, legal services, auto dealerships, home services, financial planning, and restaurants are common cinema buyers. It's a format that performs well when brand trust matters. National data shows auto advertisers seeing a 34% lift in foot traffic, and retail advertisers generating 53% more incremental visits from cinema campaigns.
Ads run as part of the pre-show program that plays before the feature film. This covers the on-screen segment shown while the auditorium fills and the sequence that runs closer to showtime. Placements appear across designated screens, so every seated audience member in that auditorium sees the same ad.
Cinema audiences cannot skip, scroll past, or mute your ad. Attention measurement research shows cinema rates 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital formats. In Olympia, 60% of moviegoers nationally are cord-cutters or cord-nevers, so cinema also puts your message in front of consumers who have moved beyond traditional TV entirely.
A standard campaign runs 4 weeks, matching typical film booking cycles and giving your message enough frequency to build recall. Campaigns can extend beyond 4 weeks for ongoing visibility. With Olympia's single-theater market, a 4-week run reaches a solid cross-section of active local moviegoers within that window.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in cinema environments. These restrictions apply market-wide and are not specific to Olympia. If your business falls into one of these categories, cinema advertising is not an option regardless of budget or campaign size.
Call for pricing tailored to your dates, film slate, and targeting.
