6 theaters · 81 screens
Cinema advertising on 81 screens in Sacramento, CA.
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Ice Age: Boiling Point
Feb 5
Narnia: The Magician's Nephew
Feb 12
The Exorcist: Martyrs
Mar 12
Sonic the Hedgehog 4
Mar 19
Godzilla x Kong: Supernova
Mar 26
The Legend of Zelda
Apr 30
Star Wars: Starfighter
May 28
How to Train Your Dragon 2
Jun 11
Spider-Man: Beyond the Spider-Verse
Jun 18
Shrek 5
Jun 30
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Sacramento is a mid-size market with real advertising potential. With 524,802 residents, a median household income of $83,753, and a median age of 35.7, the city draws a working, spending audience that is actively out in the world. Six movie theaters and 81 screens generate an estimated 194,400 monthly moviegoer impressions across the metro area.
Campaigns run across top venues including Century 16 Greenback Lane and XD, Natomas Marketplace, and Arden Center 14. The audience skews younger than most traditional media, with 60% identifying as cord-cutters or cord-nevers. For local and regional advertisers trying to reach Sacramento consumers, cinema offers something digital and streaming cannot: a captive audience in a distraction-free environment with measurable outcomes.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at a single Sacramento theater typically runs $2,000 to $4,200, depending on the venue and how many screens you take. Sacramento has 6 theaters in our cinema network.
Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.
Common advertisers include quick-service restaurants, auto dealerships, healthcare providers, local universities, financial services, and retail brands. Cinema advertising has documented lift results: QSR brands see 2 to 3x return on spend, auto advertisers see 34% increases in foot traffic, and retail brands report 53% more incremental store visits.
Yes. Cinema advertising does not accept campaigns for alcohol, tobacco, firearms, cannabis, or political candidates and causes. These restrictions apply across all theaters in the Sacramento market, regardless of campaign size or budget.
Cinema delivers 2 to 6 times the attention of live sports and 6 to 16 times the attention of social and digital placements. In Sacramento, 60% of moviegoers are cord-cutters or cord-nevers, meaning cinema reaches consumers who are largely unavailable through traditional broadcast or cable buys.
Ads run on screen before the feature film begins, in the pre-show programming block. Depending on campaign configuration, placements can also include lobby screens and digital displays. On-screen ads run at full volume in a darkened room with no competing distractions, which is why cinema consistently produces high attention scores.
The standard campaign length is four weeks, matching typical film rotation cycles. Campaigns can run across multiple 4-week flights for sustained reach. With 194,400 estimated monthly impressions available across Sacramento's 81 screens, even a single-theater buy builds real frequency over that window.
Call for pricing tailored to your dates, film slate, and targeting.