1 theater · 7 screens
Cinema advertising on 7 screens in Thomasville, GA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Thomasville, GA gives advertisers direct access to a local audience through Gateway Cinemas, the city's only theater. With 7 screens and an estimated 11,200 monthly moviegoer impressions, it's a real footprint for a market of 18,720 residents with a median age of 38 and a median household income of $48,464.
Cinema advertising in Thomasville falls within the Tallahassee-Thomasville market at a Tier 4 CPM of $34 to $40, making it one of the more cost-efficient formats available to local and regional advertisers. A 4-week campaign starts at $414, a price point that works for businesses that would be shut out of broadcast TV or regional streaming buys.
The cinema audience skews younger than most traditional media, with 60% identifying as cord-cutters or cord-nevers. In a smaller city like Thomasville, where commute times average just 16.7 minutes, the movie theater is a genuine destination. The people in those seats aren't scrolling or half-listening. They're there.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $410 – $830 | Tier 4 market rates | up to 11,200 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week cinema advertising campaign at Gateway Cinemas costs between $414 and $828, depending on ad format and screen placement. That buy covers all 7 screens and reaches an estimated 11,200 monthly moviegoer impressions. The CPM falls between $34 and $40, consistent with Thomasville's Tier 4 market classification within the Tallahassee-Thomasville DMA.
Local and regional advertisers in healthcare, restaurants, home services, auto dealerships, real estate, financial services, and retail are all common in markets like Thomasville. National brands run geo-targeted buys in smaller DMAs as well. Cinema advertising tends to work best for businesses that benefit from high attention and repeat exposure over a multi-week flight.
Cinema advertising delivers 6 to 16 times the attention rate of social and digital platforms, and outperforms CTV and YouTube on measured attention. In a market like Thomasville, local TV inventory tends to be fragmented and expensive relative to reach. Cinema puts your ad in front of an audience that isn't scrolling, skipping, or doing something else. That's hard to replicate on any other screen.
Ads run on screen as part of the pre-show entertainment package before the feature film starts. Placements are typically 15 to 60 seconds. Lobby advertising, including digital displays and static placements, may also be available at Gateway Cinemas depending on the venue's current setup.
Yes. Cinema advertising networks do not accept advertising from alcohol brands, tobacco or vaping companies, firearms retailers, cannabis businesses, or political campaigns. These restrictions apply across the network regardless of local regulations. If your business falls into one of these categories, cinema advertising is not an available channel through this platform.
A 4-week campaign is the standard minimum and often sufficient for time-sensitive promotions or event-based advertising. For brand-building goals in a smaller market like Thomasville, running 8 to 12 weeks builds meaningful frequency across the 11,200 estimated monthly impressions. Documented results back this up: a 34% lift in auto dealership foot traffic and 53% incremental retail visits both came from sustained flight lengths.
Call for pricing tailored to your dates, film slate, and targeting.
