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Billboards in New London, CT

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Recently Updated New London Billboards

Below are some recently updated billboard locations in New London and surrounding areas to help get you started. If you don't see a board you want, don't worry as this is a limited view of availability. Alluvit Media has access to every billboard in the city. Prices change daily based on availability.

Rt 32 100 ft N/O Massapeag Rd. W/S F/N Media
  • Media Type: Posters
  • Located at Rt 32 100 ft N/O Massapeag Rd. W/S F/N
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Rt 32 20 ft S/O Maple Ave. W/S F/N Media
  • Media Type: Posters
  • Located at Rt 32 20 ft S/O Maple Ave. W/S F/N
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Rt 184 20 ft S/O Tollgate Rd. N/S F/W Media
  • Media Type: Posters
  • Located at Rt 184 20 ft S/O Tollgate Rd. N/S F/W
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RT 85 1000’ ft S/O I-395 E/S Media
  • Media Type: Outdoor Digital Billboard
  • Located at RT 85 1000’ ft S/O I-395 E/S
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RT 85 1000’ ft S/O I-395 E/S Media
  • Media Type: Outdoor Digital Billboard
  • Located at RT 85 1000’ ft S/O I-395 E/S
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Rt 32 50 ft S/O Norwich T/L W/S F/N Media
  • Media Type: Poster
  • Located at Rt 32 50 ft S/O Norwich T/L W/S F/N
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Hempstead St 1000 ft W/O Broad St N/S F/E Media
  • Media Type: Poster
  • Located at Hempstead St 1000 ft W/O Broad St N/S F/E
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Rt 85 2000 ft N/O Chesterfield Rd E/S F/N Media
  • Media Type: Poster
  • Located at Rt 85 2000 ft N/O Chesterfield Rd E/S F/N
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Rt 32 200 ft N/O Occum Lane E/S F/S Media
  • Media Type: Poster
  • Located at Rt 32 200 ft N/O Occum Lane E/S F/S
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Rt 32 200 ft N/O Occum Lane E/S F/N Media
  • Media Type: Poster
  • Located at Rt 32 200 ft N/O Occum Lane E/S F/N
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RT 85 1000’ ft S/O I-395 E/S Media
  • Media Type: Digital
  • Located at RT 85 1000’ ft S/O I-395 E/S
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RT 85 1000’ ft S/O I-395 E/S Media
  • Media Type: Digital
  • Located at RT 85 1000’ ft S/O I-395 E/S
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Poquonnock 50 ft S/O Long Hill Rd W/S F/S Media
  • Media Type: Posters
  • Located at Poquonnock 50 ft S/O Long Hill Rd W/S F/S
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Rt 184 1000 ft W/O Welles Rd N/S F/W  - Right Media
  • Media Type: Posters
  • Located at Rt 184 1000 ft W/O Welles Rd N/S F/W - Right
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Poquonnock 50 ft W/O High Rock N/S F/E Media
  • Media Type: Posters
  • Located at Poquonnock 50 ft W/O High Rock N/S F/E
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Rt 184 20 ft S/O Tollgate Rd. N/S F/W Media
  • Media Type: Posters
  • Located at Rt 184 20 ft S/O Tollgate Rd. N/S F/W
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Rt 184 20 ft S/O Tollgate Rd. N/S F/E Media
  • Media Type: Posters
  • Located at Rt 184 20 ft S/O Tollgate Rd. N/S F/E
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Rt 184 300 ft W/O Lantern Hill N/S F/E Media
  • Media Type: Posters
  • Located at Rt 184 300 ft W/O Lantern Hill N/S F/E
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Howard St 150 ft N/O Shaw St E/S F/N Media
  • Media Type: Posters
  • Located at Howard St 150 ft N/O Shaw St E/S F/N
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Rt 32 20 ft S/O Maple Ave. W/S F/N Media
  • Media Type: Posters
  • Located at Rt 32 20 ft S/O Maple Ave. W/S F/N
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Montauck Ave @ Bank St E/S F/S Media
  • Media Type: Posters
  • Located at Montauck Ave @ Bank St E/S F/S
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Colman St 150 ft S/O Cedar Grove Ave E/S F/N Media
  • Media Type: Poster
  • Located at Colman St 150 ft S/O Cedar Grove Ave E/S F/N
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Colman St 150 ft S/O Cedar Grove Ave E/S F/S Media
  • Media Type: Poster
  • Located at Colman St 150 ft S/O Cedar Grove Ave E/S F/S
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Walbach St 200 ft W/O Howard St N/S F/E Media
  • Media Type: Poster
  • Located at Walbach St 200 ft W/O Howard St N/S F/E
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Colman St 150 ft S/O Cedar Grove Ave E/S F/S Media
  • Media Type: Poster
  • Located at Colman St 150 ft S/O Cedar Grove Ave E/S F/S
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Rt 184 20 ft S/O Tollgate Rd. N/S F/E Media
  • Media Type: Poster
  • Located at Rt 184 20 ft S/O Tollgate Rd. N/S F/E
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Howard St 150 ft S/O Walbach St E/S F/S Media
  • Media Type: Poster
  • Located at Howard St 150 ft S/O Walbach St E/S F/S
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Truman St 10 ft N/O Hempstead E/S F/N Media
  • Media Type: Poster
  • Located at Truman St 10 ft N/O Hempstead E/S F/N
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Poquonnock 50 ft W/O High Rock N/S F/W Media
  • Media Type: Poster
  • Located at Poquonnock 50 ft W/O High Rock N/S F/W
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Rt 184 300 ft W/O Lantern Hill N/S F/E Media
  • Media Type: Poster
  • Located at Rt 184 300 ft W/O Lantern Hill N/S F/E
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Rt 184 1000 ft W/O Welles Rd N/S F/W Media
  • Media Type: Poster
  • Located at Rt 184 1000 ft W/O Welles Rd N/S F/W
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Rt 184 50 ft W/O Rt 27 N/S F/E Media
  • Media Type: Poster
  • Located at Rt 184 50 ft W/O Rt 27 N/S F/E
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We Run Campaigns For

AMC Arizona College Of Nursing Armored Fresh Bechtel Benjamin Moore Berkshire Hathaway Chick-fil-A Daisy Brand Dollar General Eaton Frito-Lay Goodwill Habitat For Humanity Happy Egg Kraft Heinz Kubota Maryland Dept of Education Papa Johns Pepsi TSA Walmart

How Much Do Billboards Cost in New London, CT?

Based on a cross-section of the 79 most popular boards, the average cost of a billboard in New London is $1,373.44 per 4-week period. This results in a cost per thousand impressions (CPM) of $6.45. The average New London billboard receives 212,786 monthly impressions.

$6.45 AVG CPM

Average cost per 1 thousand impressions (CPM) across all of our New London billboards.

$1,373.44 AVG BILLBOARD COST

Average cost per board for a 4-week billboard advertising campaign.*

212,786 AVG IMPRESSIONS

Average number of impressions per board for 4-weeks.

79 RECENT BOARDS ADDED

Recently added billboard locations in New London.

*The average New London billboard costs above are estimates based on current market data. Actual prices can fluctuate due to location demand, billboard size, campaign duration, and other factors. For the most accurate and up-to-date billboard pricing, please contact us directly.

Call for available inventory
(866) 499-3334

How to Rent a Billboard in New London

Renting a billboard in New London is similar to renting an apartment. Some are available right away, some are occupied for the next six months or a year.

  1. Determine your campaign goals. Are you looking to direct people to your location in New London? Are you recruiting in New London? Do you want to advertise your services in New London? Narrowing in on your goal helps develop a clear path for measuring success.
  2. Pick a location based on the campaign goals. Consider where near New London would be most effective for reaching your target audience. Is it most strategic to display your ad along the highway or is a major intersection or side road a smarter move?
  3. Decide on a timeframe and budget. We'll find the best options available in New London for your desired start date, billboard campaign length, and budget.
  4. Review your custom proposal with billboards in New London. We use your campaign criteria to formulate a thorough proposal including images and exact location.
  5. Select the best option(s) and prepare for launch! Send us your design or have our in-house designer create an eye-catching ad for your New London billboard. When your start date rolls around, watch your campaign go live.

New London Billboard Advertising FAQ

How much does a billboard cost in New London?

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 79 boards in New London, the average is $1,373.44 per 4-week period, which works out to a $6.45 CPM.

Where are the best billboard locations in New London?

It depends on what you're trying to accomplish, but out of 12 boards in New London, these get put on proposals the most:

  1. 1. #7664 — Walbach St 200 ft W/O Howard St N/S F/E Billboard
  2. 2. #7671 — Howard St 150 ft S/O Walbach St E/S F/S Billboard
  3. 3. #7663 — Truman St 10 ft N/O Hempstead E/S F/N Billboard
  4. 4. #15491 — Howard St 150 ft N/O Shaw St E/S F/N Billboard
  5. 5. #7670 — Colman St 150 ft S/O Cedar Grove Ave E/S F/S Billboard

Tell us about your campaign and we'll narrow it down from there.

Who do New London billboards reach?

New London is 26,858 people, so it's a tight market with less competition for eyeballs. Median age is 31.6, a younger market where bolder creative tends to land. 33.4% of the population is Hispanic/Latino, which is worth factoring into your creative.

Here's the full breakdown:

Population26,858
Median Age31.6
Male / Female47.5% / 52.5%
Median Household Income$46,298
College Educated25%
Home Ownership36.9%
Avg. Commute19 min
Hispanic %33.4%
What industries use billboard advertising in New London?

In New London, the industries we work with most are Non-Profit, Retail, Healthcare, Real Estate, and Entertainment. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

What types of billboards are available in New London?

New London has Poster, Digital Bulletin, Bulletin, Transit Shelter, Rotary Bulletin, and Junior Poster. We can walk you through what fits your situation.

How much traffic do New London billboards get?

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 12 boards in New London, the average is about 48,828 impressions per week. Add it all up and you're looking at roughly 2,343,720 total impressions per 4-week cycle across every tracked board in the market.

When is the best time to advertise on a billboard in New London?

Demand for boards nationally peaks in January, February, and March. That's when the most proposals go out, so the best spots book up faster.

May, April, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.

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