Billboards in Delmar, DE

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 64 boards in Delmar, the average is $3,323.53 per 4-week period, which works out to a $7.69 CPM.

It depends on what you're trying to accomplish, but out of 13 boards in Delmar, these get put on proposals the most:

1. 1. #45208 — Route 113 @ Route 20, N/F Billboard
2. 2. #45209 — Route 113 @ Route 20, S/F Billboard
3. 3. #46990 — Route 113 S/O Deer Forest Road, S/F Billboard
4. 4. #45210 — Route 113 N/O Route 26, N/F Billboard
5. 5. #45211 — Route 113 N/O Route 26, S/F Billboard

Tell us about your campaign and we'll narrow it down from there.

Delmar is 1,822 people, so it's a tight market with less competition for eyeballs. Average commute is 27 minutes, so there's real windshield time for boards to register. Median household income is $40,398, so value-oriented messaging tends to do well.

Here's the full breakdown:

In Delmar, the industries we work with most are Non-Profit, Healthcare, Professional Services, Entertainment, and Alcohol. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Delmar has Bulletin, Poster, and Premiere Panel. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 13 boards in Delmar, the average is about 83,110 impressions per week. Add it all up and you're looking at roughly 4,321,736 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in March, January, and February. That's when the most proposals go out, so the best spots book up faster.

August, December, and November are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.