Billboards in Wilmington, IL

Q: When is the best time to advertise on a billboard in Wilmington?

Demand for boards nationally peaks in March, January, and February. That's when the most proposals go out, so the best spots book up faster.December, November, and August are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.

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How Much Do Billboards Cost in Wilmington, IL?

Based on a cross-section of the 51 most popular boards, the average cost of a billboard in Wilmington is $850.00 per 4-week period. This results in a cost per thousand impressions (CPM) of $10.33. The average Wilmington billboard receives 82,263 monthly impressions.

$10.33 AVG CPM

Average cost per 1 thousand impressions (CPM) across all of our Wilmington billboards.

$850.00 AVG BILLBOARD COST

Average cost per board for a 4-week billboard advertising campaign.*

82,263 AVG IMPRESSIONS

Average number of impressions per board for 4-weeks.

51 RECENT BOARDS ADDED

Recently added billboard locations in Wilmington.

*The average Wilmington billboard costs above are estimates based on current market data. Actual prices can fluctuate due to location demand, billboard size, campaign duration, and other factors. For the most accurate and up-to-date billboard pricing, please contact us directly.

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How to Rent a Billboard in Wilmington

Renting a billboard in Wilmington is similar to renting an apartment. Some are available right away, some are occupied for the next six months or a year.

Determine your campaign goals. Are you looking to direct people to your location in Wilmington? Are you recruiting in Wilmington? Do you want to advertise your services in Wilmington? Narrowing in on your goal helps develop a clear path for measuring success.
Pick a location based on the campaign goals. Consider where near Wilmington would be most effective for reaching your target audience. Is it most strategic to display your ad along the highway or is a major intersection or side road a smarter move?
Decide on a timeframe and budget. We'll find the best options available in Wilmington for your desired start date, billboard campaign length, and budget.
Review your custom proposal with billboards in Wilmington. We use your campaign criteria to formulate a thorough proposal including images and exact location.
Select the best option(s) and prepare for launch! Send us your design or have our in-house designer create an eye-catching ad for your Wilmington billboard. When your start date rolls around, watch your campaign go live.

Wilmington Billboard Advertising FAQ

Where are the best billboard locations in Wilmington?

It depends on what you're trying to accomplish, but out of 2 boards in Wilmington, these get put on proposals the most:

1. #110893 — RT 53 S/S .3 MI E/O DANIELS (R) F/W Billboard
2. #95734 — I-55 .73 mi s/o W Division St W/S, S/F Billboard
3. #95735 — I-55 1700 ft n/o W Kennedy Rd W/S, S/F Billboard

Tell us about your campaign and we'll narrow it down from there.

Who do Wilmington billboards reach?

Wilmington is 5,653 people, so it's a tight market with less competition for eyeballs. Median age is 43.2, an older audience that tends to respond to straightforward messaging. Average commute is 26 minutes, so there's real windshield time for boards to register.

Here's the full breakdown:

Population5,653

Median Age43.2

Male / Female47.5% / 52.5%

Median Household Income$56,267

College Educated14.7%

Home Ownership68%

Avg. Commute26 min

Hispanic %8.7%

What industries use billboard advertising in Wilmington?

In Wilmington, the industries we work with most are Healthcare, Retail, Non-Profit, Real Estate, and Entertainment. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

What types of billboards are available in Wilmington?

Wilmington has Bulletin, Digital Bulletin, Poster, Transit Shelter, Premiere Panel, and Junior Poster. We can walk you through what fits your situation.

When is the best time to advertise on a billboard in Wilmington?

Demand for boards nationally peaks in March, January, and February. That's when the most proposals go out, so the best spots book up faster.

December, November, and August are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.