Billboards in Hollister, MO

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 66 boards in Hollister, the average is $1,397.28 per 4-week period, which works out to a $2.88 CPM.

It depends on what you're trying to accomplish, but out of 6 boards in Hollister, these get put on proposals the most:

1. 1. #11436 — Highway 65 1.30 mi N/O Highway 248 E/S F/N Billboard
2. 2. #11435 — 76 Highway W/O Shepherd Of The Hills Exp E/S F/N Billboard
3. 3. #11434 — Shepherd of The Hills E/O Roark Valley Road F/S Billboard
4. 4. #11432 — 76 Highway .60 Miles W/O 65 Highway N/S F/E Billboard
5. 5. #11430 — SW CORNER OF HWY 76 & 165 F/W Billboard

Tell us about your campaign and we'll narrow it down from there.

Hollister is 4,592 people, so it's a tight market with less competition for eyeballs. Median household income is $40,327, so value-oriented messaging tends to do well.

Here's the full breakdown:

In Hollister, the industries we work with most are Non-Profit, Healthcare, Entertainment, Retail, and Real Estate. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Hollister has Digital Bulletin, and Tri V. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 6 boards in Hollister, the average is about 94,749 impressions per week. Add it all up and you're looking at roughly 2,273,980 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in March, January, and February. That's when the most proposals go out, so the best spots book up faster.

May, June, and April are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.