Billboards in Kinston, NC

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 70 boards in Kinston, the average is $777.17 per 4-week period, which works out to a $3.15 CPM.

It depends on what you're trying to accomplish, but out of 9 boards in Kinston, these get put on proposals the most:

1. 1. #18650 — HWY 70 N/S .5MI E/O OLD HWY 70 @ DOVER Billboard
2. 2. #18649 — HWY 70 N/S .5MI E/O OLD HWY 70 @ DOVER Billboard
3. 3. #18647 — US HWY 70 N/S .5 MI E/O OLD US 70 DOVER Billboard
4. 4. #18646 — US HWY 70 N/S .5 MI E/O OLD US 70 DOVER Billboard
5. 5. #18640 — S/S US 70 E .1 MI E/O WYSE FORK. Billboard

Tell us about your campaign and we'll narrow it down from there.

Kinston is 26,889 people, so it's a tight market with less competition for eyeballs. Median age is 45.3, an older audience that tends to respond to straightforward messaging. Median household income is $33,066, so value-oriented messaging tends to do well.

Here's the full breakdown:

In Kinston, the industries we work with most are Real Estate, Non-Profit, Healthcare, Entertainment, and Professional Services. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Kinston has Bulletin, Poster, and Junior Poster. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 9 boards in Kinston, the average is about 84,417 impressions per week. Add it all up and you're looking at roughly 3,039,012 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in March, January, and February. That's when the most proposals go out, so the best spots book up faster.

July, August, and December are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.