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Billboards in Troy, NY

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Recently Updated Troy Billboards

Below are some recently updated billboard locations in Troy and surrounding areas to help get you started. If you don't see a board you want, don't worry as this is a limited view of availability. Alluvit Media has access to every billboard in the city. Prices change daily based on availability.

I-787, 3/4 MI S/O JCT. I-90, W/S F/S Media
  • Media Type: Permanent Bulletin / Digital
  • Located at I-787, 3/4 MI S/O JCT. I-90, W/S F/S
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I-787 1/2 miles n/o I-90 W/S F/N Media
  • Media Type: Permanent Bulletin / Digital
  • Located at I-787 1/2 miles n/o I-90 W/S F/N
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I-787, 3/4 MI S/O JCT. I-90, W/S Media
  • Media Type: Permanent Bulletin / Digital
  • Located at I-787, 3/4 MI S/O JCT. I-90, W/S
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I-90, 500' West of I-787 N/S F/E Media
  • Media Type: Permanent Bulletin / Digital
  • Located at I-90, 500' West of I-787 N/S F/E
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4TH STREET OPPOSITE POLK ST., E/S, F/S Media
  • Media Type: Poster / Retro
  • Located at 4TH STREET OPPOSITE POLK ST., E/S, F/S
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CONGRESS ST. W/O CHRISTIE ST., S/S,F/E Media
  • Media Type: Poster / Retro
  • Located at CONGRESS ST. W/O CHRISTIE ST., S/S,F/E
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NY 2, 500' E/O 10TH AVE, N/S, F/W Media
  • Media Type: Poster / Retro
  • Located at NY 2, 500' E/O 10TH AVE, N/S, F/W
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NORTHERN DR, 600' W/O GURLEY LN-S/S, F/E Media
  • Media Type: Poster / Retro
  • Located at NORTHERN DR, 600' W/O GURLEY LN-S/S, F/E
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2ND AVE @ 125TH STREET, E/S, F/S Media
  • Media Type: Poster / Retro
  • Located at 2ND AVE @ 125TH STREET, E/S, F/S
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BROADWAY, 500' S/O W. LAWRENCE ST, W/S Media
  • Media Type: Poster / Retro
  • Located at BROADWAY, 500' S/O W. LAWRENCE ST, W/S
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NY 155, 1000' W/O LINCOLN AVE, S/S, F/W Media
  • Media Type: Poster / Retro
  • Located at NY 155, 1000' W/O LINCOLN AVE, S/S, F/W
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NORTHERN DR, 500' W/O GURLEY LN-S/S, F/W Media
  • Media Type: Poster / Retro
  • Located at NORTHERN DR, 500' W/O GURLEY LN-S/S, F/W
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Route 7 Square digital Media
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US 9, 1 MI N/O BOGHT CORNERS, W/S Media
  • Media Type: Digital
  • Located at US 9, 1 MI N/O BOGHT CORNERS, W/S
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US 9,100' N/O COHOES CRESCENT RD., E/S Media
  • Media Type: Poster
  • Located at US 9,100' N/O COHOES CRESCENT RD., E/S
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NORTHERN DRIVE-W/O GURLEY AVE., S/S F/E Media
  • Media Type: Poster/Retro
  • Located at NORTHERN DRIVE-W/O GURLEY AVE., S/S F/E
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I-787 1/2 mile n/o I-90 W/S F/S Media
  • Media Type: Permanent Bulletin/Digital
  • Located at I-787 1/2 mile n/o I-90 W/S F/S
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KING ST-200' N/O RIVER ST-WALL, E/S, F/S Media
  • Media Type: Poster/Retro
  • Located at KING ST-200' N/O RIVER ST-WALL, E/S, F/S
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NY 378, S/O STOWE AVE., S/S, F/E Media
  • Media Type: Poster/Retro
  • Located at NY 378, S/O STOWE AVE., S/S, F/E
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BROADWAY, 500' S/O LAWRENCE ST, E/S, F/N Media
  • Media Type: Poster / Retro
  • Located at BROADWAY, 500' S/O LAWRENCE ST, E/S, F/N
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RT 7 Media
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NORTHERN DR, 600' W/O GURLEY LN-S/S, F/E Media
  • Media Type: Poster/Retro
  • Located at NORTHERN DR, 600' W/O GURLEY LN-S/S, F/E
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15TH ST, N/O CONGRESS ST, E/S, F/S Media
  • Media Type: Poster/Retro
  • Located at 15TH ST, N/O CONGRESS ST, E/S, F/S
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NY 40, 500' S/O HANSON RD., E/S, F/N Media
  • Media Type: Poster/Retro
  • Located at NY 40, 500' S/O HANSON RD., E/S, F/N
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We Run Campaigns For

AMC Arizona College Of Nursing Armored Fresh Bechtel Benjamin Moore Berkshire Hathaway Chick-fil-A Daisy Brand Dollar General Eaton Frito-Lay Goodwill Habitat For Humanity Happy Egg Kraft Heinz Kubota Maryland Dept of Education Papa Johns Pepsi TSA Walmart

How Much Do Billboards Cost in Troy, NY?

Based on a cross-section of the 71 most popular boards, the average cost of a billboard in Troy is $2,740.63 per 4-week period. This results in a cost per thousand impressions (CPM) of $6.81. The average Troy billboard receives 402,201 monthly impressions.

$6.81 AVG CPM

Average cost per 1 thousand impressions (CPM) across all of our Troy billboards.

$2,740.63 AVG BILLBOARD COST

Average cost per board for a 4-week billboard advertising campaign.*

402,201 AVG IMPRESSIONS

Average number of impressions per board for 4-weeks.

71 RECENT BOARDS ADDED

Recently added billboard locations in Troy.

*The average Troy billboard costs above are estimates based on current market data. Actual prices can fluctuate due to location demand, billboard size, campaign duration, and other factors. For the most accurate and up-to-date billboard pricing, please contact us directly.

Call for available inventory
(866) 499-3334

How to Rent a Billboard in Troy

Renting a billboard in Troy is similar to renting an apartment. Some are available right away, some are occupied for the next six months or a year.

  1. Determine your campaign goals. Are you looking to direct people to your location in Troy? Are you recruiting in Troy? Do you want to advertise your services in Troy? Narrowing in on your goal helps develop a clear path for measuring success.
  2. Pick a location based on the campaign goals. Consider where near Troy would be most effective for reaching your target audience. Is it most strategic to display your ad along the highway or is a major intersection or side road a smarter move?
  3. Decide on a timeframe and budget. We'll find the best options available in Troy for your desired start date, billboard campaign length, and budget.
  4. Review your custom proposal with billboards in Troy. We use your campaign criteria to formulate a thorough proposal including images and exact location.
  5. Select the best option(s) and prepare for launch! Send us your design or have our in-house designer create an eye-catching ad for your Troy billboard. When your start date rolls around, watch your campaign go live.

Troy Billboard Advertising FAQ

How much does a billboard cost in Troy?

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 71 boards in Troy, the average is $2,740.63 per 4-week period, which works out to a $6.81 CPM.

Where are the best billboard locations in Troy?

It depends on what you're trying to accomplish, but out of 18 boards in Troy, these get put on proposals the most:

  1. 1. #62796 — US 9, 1 MI N/O BOGHT CORNERS, W/S Billboard
  2. 2. #31847 — KING ST-200' N/O RIVER ST-WALL, E/S, F/S Billboard
  3. 3. #62792 — US 9,100' N/O COHOES CRESCENT RD., E/S Billboard
  4. 4. #31564 — BROADWAY, 500' S/O LAWRENCE ST, E/S, F/N Billboard
  5. 5. #31849 — NORTHERN DRIVE-W/O GURLEY AVE., S/S F/E Billboard

Tell us about your campaign and we'll narrow it down from there.

Who do Troy billboards reach?

Troy is 49,154 people, so it's a tight market with less competition for eyeballs. Median age is 30.8, a younger market where bolder creative tends to land.

Here's the full breakdown:

Population49,154
Median Age30.8
Male / Female48.6% / 51.4%
Median Household Income$45,728
College Educated26.9%
Home Ownership35.5%
Avg. Commute23 min
Hispanic %9.6%
What industries use billboard advertising in Troy?

In Troy, the industries we work with most are Advertising/Media Agency, Entertainment, Education, Professional Services, and Construction. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

What types of billboards are available in Troy?

Troy has Poster, Digital Poster, and Digital Bulletin. We can walk you through what fits your situation.

How much traffic do Troy billboards get?

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 18 boards in Troy, the average is about 106,753 impressions per week. Add it all up and you're looking at roughly 7,686,208 total impressions per 4-week cycle across every tracked board in the market.

When is the best time to advertise on a billboard in Troy?

Demand for boards nationally peaks in January, February, and March. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.

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