Billboards in Rochester, PA

Q: When is the best time to advertise on a billboard in Rochester?

Demand for boards nationally peaks in January, February, and March. That's when the most proposals go out, so the best spots book up faster.April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.

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Recently Updated Rochester Billboards

Below are some recently updated billboard locations in Rochester and surrounding areas to help get you started. If you don't see a board you want, don't worry as this is a limited view of availability. Alluvit Media has access to every billboard in the city. Prices change daily based on availability.

RT 288 & MERCER RD STATIC WESTBOUND Media

Media Type: Digital Bulletins
Located at RT 288 & MERCER RD STATIC WESTBOUND
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Media Type: Static Posters
Located at Rt 18 & 351 southbound Koppel
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Rt 288 & Mercer Rd Ellwood City Eastbound Media

Media Type: Digital Bulletins
Located at Rt 288 & Mercer Rd Ellwood City Eastbound
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I-76 N/L 4 MI W/O EXIT 28 MM 24.0 WF Media

Media Type: Permanent Bulletin / Regular
Located at I-76 N/L 4 MI W/O EXIT 28 MM 24.0 WF
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Media Type: Permanent Bulletin / Regular
Located at RT 19 W/L 1 MI. N/O RT 528 SF
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Media Type: Bulletin
Located at 1-76 NL 2.6 miles e/o Exit 13
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Media Type: Poster
Located at RT 65 W/L 1 MI S/O BADEN CITY NF
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Media Type: Poster
Located at RT 65 W/L .7 MI S/O BADEN CITY SF
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ROUTE 51 (ALIQ-MONACA BLVD) E/L 1 MI S/O BEAVER AVENUE Media

Media Type: Poster
Located at ROUTE 51 (ALIQ-MONACA BLVD) E/L 1 MI S/O BEAVER AVENUE
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Media Type: Digital
Located at RT 19 in Marshall Township
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Media Type: Poster
Located at RT 51 W/L 150' N/O RT 68
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ROUTE 51 (ALIQ-MONACA BLVD) W/L .6 MI S/O BEAVER AVE Media

Media Type: Poster/Retro
Located at ROUTE 51 (ALIQ-MONACA BLVD) W/L .6 MI S/O BEAVER AVE
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Media Type: Poster/Retro
Located at RT 18 E/L 400' S/O PA TRNPKE
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Media Type: Poster/Retro
Located at RT 18/65 W/L .9 MI S/O 13TH ST
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Media Type: Poster/Retro
Located at RT 65 W/L 500' S/O 1ST ST
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Media Type: Poster/Retro
Located at 7TH AVE E/L 20' S/O 8TH ST
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Media Type: Poster
Located at RT 18/65 W/L 1 MI S/O 13TH ST
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Media Type: Digital Poster
Located at MONACA BRIDGE C/L 10' E/O RT. 65
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Media Type: Poster
Located at RT 65 W/L 900' N/O MONACA BR
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Media Type: Poster
Located at RT 65 W/L .7 MI S/O BADEN CITY
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Media Type: Poster
Located at RT 65 L .2 MI S/O 1ST ST
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How Much Do Billboards Cost in Rochester, PA?

Based on a cross-section of the 68 most popular boards, the average cost of a billboard in Rochester is $1,998.81 per 4-week period. This results in a cost per thousand impressions (CPM) of $9.48. The average Rochester billboard receives 210,754 monthly impressions.

$9.48 AVG CPM

Average cost per 1 thousand impressions (CPM) across all of our Rochester billboards.

$1,998.81 AVG BILLBOARD COST

Average cost per board for a 4-week billboard advertising campaign.*

210,754 AVG IMPRESSIONS

Average number of impressions per board for 4-weeks.

68 RECENT BOARDS ADDED

Recently added billboard locations in Rochester.

*The average Rochester billboard costs above are estimates based on current market data. Actual prices can fluctuate due to location demand, billboard size, campaign duration, and other factors. For the most accurate and up-to-date billboard pricing, please contact us directly.

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How to Rent a Billboard in Rochester

Renting a billboard in Rochester is similar to renting an apartment. Some are available right away, some are occupied for the next six months or a year.

Determine your campaign goals. Are you looking to direct people to your location in Rochester? Are you recruiting in Rochester? Do you want to advertise your services in Rochester? Narrowing in on your goal helps develop a clear path for measuring success.
Pick a location based on the campaign goals. Consider where near Rochester would be most effective for reaching your target audience. Is it most strategic to display your ad along the highway or is a major intersection or side road a smarter move?
Decide on a timeframe and budget. We'll find the best options available in Rochester for your desired start date, billboard campaign length, and budget.
Review your custom proposal with billboards in Rochester. We use your campaign criteria to formulate a thorough proposal including images and exact location.
Select the best option(s) and prepare for launch! Send us your design or have our in-house designer create an eye-catching ad for your Rochester billboard. When your start date rolls around, watch your campaign go live.

Rochester Billboard Advertising FAQ

How much does a billboard cost in Rochester?

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 68 boards in Rochester, the average is $1,998.81 per 4-week period, which works out to a $9.48 CPM.

Where are the best billboard locations in Rochester?

It depends on what you're trying to accomplish, but out of 3 boards in Rochester, these get put on proposals the most:

1. #64396 — RT 65 W/L 1 MI S/O BADEN CITY NF Billboard
2. #64397 — RT 65 W/L .7 MI S/O BADEN CITY SF Billboard
3. #64403 — ROUTE 51 (ALIQ-MONACA BLVD) E/L 1 MI S/O BEAVER AVENUE Billboard
4. #6502 — RT 65 L .2 MI S/O 1ST ST Billboard
5. #10556 — RT 65 W/L 900' N/O MONACA BR Billboard

Tell us about your campaign and we'll narrow it down from there.

Who do Rochester billboards reach?

Rochester is 3,440 people, so it's a tight market with less competition for eyeballs. Median age is 40.4, an older audience that tends to respond to straightforward messaging. Median household income is $30,120, so value-oriented messaging tends to do well.

Here's the full breakdown:

Population3,440

Median Age40.4

Male / Female46.6% / 53.4%

Median Household Income$30,120

College Educated10.7%

Home Ownership48.9%

Avg. Commute23 min

Hispanic %3.3%

What industries use billboard advertising in Rochester?

In Rochester, the industries we work with most are Non-Profit, Healthcare, Retail, Real Estate, and Professional Services. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

What types of billboards are available in Rochester?

Rochester has Poster, and Digital Poster. We can walk you through what fits your situation.

When is the best time to advertise on a billboard in Rochester?

Demand for boards nationally peaks in January, February, and March. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.

Learn more about billboard advertising in Rochester, PA and beyond.

Billboards in Rochester, PA