Billboards in Somerset, PA

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 63 boards in Somerset, the average is $1,121.56 per 4-week period, which works out to a $5.84 CPM.

It depends on what you're trying to accomplish, but out of 17 boards in Somerset, these get put on proposals the most:

1. 1. #12507 — E/S RT 281 FREIDENS N/O SOMERSET Billboard
2. 2. #12505 — RT 281 SOM .15 MI N/VALLEY PIKE, OUT Billboard
3. 3. #12504 — RT 601 SOM - 20' N/BRIAR PATCH RD #2 Billboard
4. 4. #12503 — RT 601-SOM .25 MI S/RED GOOSE RD, INB #2 Billboard
5. 5. #12501 — RT 31 SOM 265' W/MOSTOLLER ROAD #1 Billboard

Tell us about your campaign and we'll narrow it down from there.

Somerset is 11,738 people, so it's a tight market with less competition for eyeballs. Median age is 40.8, an older audience that tends to respond to straightforward messaging. Median household income is $37,675, so value-oriented messaging tends to do well.

Here's the full breakdown:

In Somerset, the industries we work with most are Non-Profit, Healthcare, Retail, Real Estate, and Professional Services. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Somerset has Poster, Bulletin, and Digital Poster. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 17 boards in Somerset, the average is about 52,486 impressions per week. Add it all up and you're looking at roughly 3,569,080 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in January, February, and October. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.