Billboards in Fair Play, SC

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 55 boards in Fair Play, the average is $1,555.50 per 4-week period, which works out to a $3.46 CPM.

It depends on what you're trying to accomplish, but out of 0 boards in Fair Play, these get put on proposals the most:

1. 1. #2809 — I-85 ES 1.3mi N/O SR 17 F/N - 2 Billboard
2. 2. #2807 — SR 17 N ES 0.4mi N/O I-85 F/N - 1 Billboard
3. 3. #42855 — West Side of I-85 at mile marker 6.25 - N/F RR Billboard
4. 4. #42854 — West Side of I-85 at mm 3.8 - N/F RR Billboard
5. 5. #2806 — SR 17 S ES 0.1mi N/O PLEASANT GROVE RD F/N - 1 Billboard

Tell us about your campaign and we'll narrow it down from there.

Fair Play is 474 people, so it's a tight market with less competition for eyeballs. Median age is 53.3, an older audience that tends to respond to straightforward messaging. Average commute is 64 minutes, so there's real windshield time for boards to register. Median household income is $0, so value-oriented messaging tends to do well.

Here's the full breakdown:

In Fair Play, the industries we work with most are Real Estate, Healthcare, Non-Profit, Retail, and Professional Services. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Fair Play has Bulletin, Poster, Digital Bulletin, Junior Poster, Digital Poster, and Kiosk. We can walk you through what fits your situation.

Demand for boards nationally peaks in January, February, and March. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.