Billboards in Palestine, TX

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 53 boards in Palestine, the average is $954.17 per 4-week period, which works out to a $8.30 CPM.

It depends on what you're trying to accomplish, but out of 5 boards in Palestine, these get put on proposals the most:

1. 1. #6392 — US 287S W/S 2.8 MILES S/O LOOP 256 Billboard
2. 2. #6390 — LOOP 256 N S/S .1 MI S/O SH 155 FW Billboard
3. 3. #6389 — LOOP 256 SW S/S .5 MI W/O US 79 FN Billboard
4. 4. #6391 — SH 155 ES 1.5 MI NO LOOP 256 FN Billboard
5. 5. #71428 — SH 155 ES 1.5 MI NO LOOP 256 FN Billboard

Tell us about your campaign and we'll narrow it down from there.

Palestine is 18,243 people, so it's a tight market with less competition for eyeballs. Median household income is $37,868, so value-oriented messaging tends to do well.

Here's the full breakdown:

In Palestine, the industries we work with most are Entertainment, Construction, Real Estate, Non-Profit, and Retail. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Palestine has Junior Poster, and Bulletin. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 5 boards in Palestine, the average is about 27,663 impressions per week. Add it all up and you're looking at roughly 553,260 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in March, January, and February. That's when the most proposals go out, so the best spots book up faster.

July, August, and December are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.