Book Salem Billboard Ad Space Today
Plan Your CampaignBelow are some recently updated billboard locations in Salem and surrounding areas to help get you started. If you don't see a board you want, don't worry as this is a limited view of availability. Alluvit Media has access to every billboard in the city. Prices change daily based on availability.
We Run Campaigns For
Based on a cross-section of the 81 most popular boards, the average cost of a billboard in Salem is $1,867.56 per 4-week period. This results in a cost per thousand impressions (CPM) of $4.06. The average Salem billboard receives 459,516 monthly impressions.
Average cost per 1 thousand impressions (CPM) across all of our Salem billboards.
Average cost per board for a 4-week billboard advertising campaign.*
Average number of impressions per board for 4-weeks.
Recently added billboard locations in Salem.
*The average Salem billboard costs above are estimates based on current market data. Actual prices can fluctuate due to location demand, billboard size, campaign duration, and other factors. For the most accurate and up-to-date billboard pricing, please contact us directly.
Renting a billboard in Salem is similar to renting an apartment. Some are available right away, some are occupied for the next six months or a year.
It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.
Across 81 boards in Salem, the average is $1,867.56 per 4-week period, which works out to a $4.06 CPM.
It depends on what you're trying to accomplish, but out of 8 boards in Salem, these get put on proposals the most:
Tell us about your campaign and we'll narrow it down from there.
Salem is 25,301 people, so it's a tight market with less competition for eyeballs. Median age is 41.2, an older audience that tends to respond to straightforward messaging.
Here's the full breakdown:
In Salem, the industries we work with most are Real Estate, Healthcare, Non-Profit, Entertainment, and Retail. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.
Salem has Poster, Bulletin, Transit Shelter, Digital Bulletin, Premiere Panel, and Premiere Poster. We can walk you through what fits your situation.
It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.
Across 8 boards in Salem, the average is about 137,804 impressions per week. Add it all up and you're looking at roughly 4,409,732 total impressions per 4-week cycle across every tracked board in the market.
Demand for boards nationally peaks in March, January, and February. That's when the most proposals go out, so the best spots book up faster.
May, June, and July are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.
Learn more about billboard advertising in Salem, VA and beyond.
Crafting the perfect advertising strategy requires marketers to take a number of different factors into consideration...
Read More →
From billboards to TV commercials, pop-up ads to magazine inserts, pharmacy advertising is impossible to avoid. Howev...
Read More →
If you’ve been around the marketing block, you’ve heard about the power of out-of-home (OOH) advertising. But the...
Read More →