Billboards in Madison, WI

How Much Do Billboards Cost in Madison, WI?

Based on a cross-section of the 190 most popular boards, the average cost of a billboard in Madison is $1,576.89 per 4-week period. This results in a cost per thousand impressions (CPM) of $6.31. The average Madison billboard receives 250,062 monthly impressions.

How to Rent a Billboard in Madison

Renting a billboard in Madison is similar to renting an apartment. Some are available right away, some are occupied for the next six months or a year.

1. Determine your campaign goals. Are you looking to direct people to your location in Madison? Are you recruiting in Madison? Do you want to advertise your services in Madison? Narrowing in on your goal helps develop a clear path for measuring success.
2. Pick a location based on the campaign goals. Consider where near Madison would be most effective for reaching your target audience. Is it most strategic to display your ad along the highway or is a major intersection or side road a smarter move?
3. Decide on a timeframe and budget. We’ll find the best options available in Madison for your desired start date, billboard campaign length, and budget.
4. Review your custom proposal with billboards in Madison. We use your campaign criteria to formulate a thorough proposal including images and exact location.
5. Select the best option(s) and prepare for launch! Send us your design or have our in-house designer create an eye-catching ad for your Madison billboard. When your start date rolls around, watch your campaign go live.

Below are some recently added billboard locations in Madison and surrounding areas to help get you started. If you don't see a board you want, don't worry as this is a limited view of availability. Alluvit Media has access to every billboard in the city. Prices change daily based on availability.

I-94 NS 150ft E/O Hwy O F/W - 1

$2,000.00 - $2,600.00 / mo

46,867 weekly impressions, 14' x 48'

I-94 NS 0.4mi E/O Hwy E F/W - 1

$1,000.00 - $1,300.00 / mo

15,512 weekly impressions, 20' x 60'

I-94 SS 900ft W/O Hwy A F/E - 1

$2,540.00 - $3,302.00 / mo

103,519 weekly impressions, 14' x 48'

I-94 NS 250ft W/O Hwy E F/E - 1

$2,645.00 - $3,438.50 / mo

103,898 weekly impressions, 14' x 48'

I-94 SS 150ft W/O Hwy P F/W - 1

$2,325.00 - $3,022.50 / mo

120,411 weekly impressions, 14' x 48'

I-94 NS 100ft W/O Oak Park Rd F/W - 1

$700.00 - $910.00 / mo

94,129 weekly impressions, 12' x 30'

HWY 26 EL 1541' N/O CTY HWY Q

$920.00 - $1,196.00 / mo

34,830 weekly impressions, 12' 0" x 25' 0"

HWY 26 EL 1544' S/O CTY HYW Y

$1,650.00 - $2,145.00 / mo

67,724 weekly impressions, 10' 5" x 36' 0"

Hwy 16 SL 831' east of County Hwy F

$395.00 - $513.50 / mo

14,996 weekly impressions, 6' 0" x 12' 0"

Intersection Of State Hwy 26 & County Rd B

$1,100.00 - $1,430.00 / mo

0 weekly impressions, 10' 6" x 36' 0"

HWY 26 WL 785' S/O HIGH ROAD OVERPASS

$625.00 - $812.50 / mo

61,029 weekly impressions, 10' 6" x 22' 9"

8321 US 14 0.35 mi E/O Evergreen Rd SS

$2,000.00 - $2,600.00 / mo

27,387 weekly impressions, 12' X 25'

8321 US 14 0.35 mi E/O Evergreen Rd SS

$2,000.00 - $2,600.00 / mo

23,198 weekly impressions, 12' X 25'

US 18/151 560 ft E/O Erb Rd SS

$1,600.00 - $2,080.00 / mo

40,380 weekly impressions, 10' 4.5" x 22''7.5"

8567 US 18/151 975 ft W/O Beat Rd SS

$1,600.00 - $2,080.00 / mo

41,585 weekly impressions, 10' 4.5" x 22''7.5"

CTY HWY N EL 1300' S/O KOSHKONONG RD

$600.00 - $780.00 / mo

36,726 weekly impressions, 10' 6" x 22' 9"

HWY 51 WL 1100' N/O MILWAUKEE ST

$1,800.00 - $2,340.00 / mo

104,794 weekly impressions, 10' 6" x 22' 9"

HWY 51 EL 1000' N/O JACKSON STREET

$950.00 - $1,235.00 / mo

24,727 weekly impressions, 10' 6" x 22' 9"

HWY 12-18 BELTLINE 1400' W/O J NOLEN DR

$5,750.00 - $7,475.00 / mo

451,829 weekly impressions, 12' 0" x 50' 0"

I-90 1.5 miles N/O I-43

$3,000.00 - $3,900.00 / mo

0 weekly impressions, 14' 0" x 48' 0"

100 US Hwy 51 3878 ft N/O Thronson Rd. ES

$1,000.00 - $1,300.00 / mo

27,939 weekly impressions, 10' 4.5" x 22''7.5"

2727 Hwy N 2000 ft S/O I-39/I-90 Stoughton w/s

$1,100.00 - $1,430.00 / mo

34,735 weekly impressions, 10' 4.5" x 22''7.5"

CR N 0.21 mi N/O I-90 WS

$1,200.00 - $1,560.00 / mo

34,572 weekly impressions, 10' 4.5" x 22''7.5"

CR N 0.21 mi N/O I-90 WS

$1,200.00 - $1,560.00 / mo

26,277 weekly impressions, 10' 4.5" x 22''7.5"

2508 CR N 0.28 mi N/O Center Ave ES

$1,200.00 - $1,560.00 / mo

31,608 weekly impressions, 10' 4.5" x 22''7.5"