Billboards in Beckley, WV

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 65 boards in Beckley, the average is $1,607.78 per 4-week period, which works out to a $4.89 CPM.

It depends on what you're trying to accomplish, but out of 8 boards in Beckley, these get put on proposals the most:

1. 1. #20650 — Robert C Byrd Dr. By Lewis Nissan Across from Raleigh Mall Billboard
2. 2. #20653 — US Rt. 19 S/O Eisenhower Bridge #2 (Top) Billboard
3. 3. #20652 — I-64 EASTBOUND MM 123; S/O RT 19 @ TOM FARLEYS F/W (TOP) Billboard
4. 4. #20651 — I-64 WESTBOUND MM 123; S/O RT 19 @ TOM FARLEYS F/W (BOTTOM) Billboard
5. 5. #35480 — I-64 WESTBOUND MM 123; 1 MI. W/O EISENHOWER DRIVE (BOTTOM) Billboard

Tell us about your campaign and we'll narrow it down from there.

Beckley is 57,942 people, so it's a tight market with less competition for eyeballs. Median age is 41.6, an older audience that tends to respond to straightforward messaging. Median household income is $39,455, so value-oriented messaging tends to do well.

Here's the full breakdown:

In Beckley, the industries we work with most are Non-Profit, Healthcare, Professional Services, Government, and Construction. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Beckley has Bulletin, Digital Bulletin, Poster, and Digital Poster. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 8 boards in Beckley, the average is about 96,912 impressions per week. Add it all up and you're looking at roughly 3,101,196 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in March, January, and February. That's when the most proposals go out, so the best spots book up faster.

December, November, and September are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.