Charlotte, NC | Bank of America Stadium
The Panthers bring world-class NFL action to Charlotte, drawing passionate football fans from across North Carolina and beyond. With an average of 75,523 fans packing Bank of America Stadium for each home game, this represents one of the premier advertising opportunities in professional sports. Game days transform the surrounding area into a sea of team colors, with tailgating beginning hours before kickoff and the energy extending well into the evening.
NFL game days create unparalleled advertising opportunities. Fans arrive early for tailgating and stay late celebrating (or commiserating). Your billboard message will be seen multiple times by highly engaged consumers who are already in a spending mindset. The Panthers fanbase is known for fierce loyalty and strong purchasing power.
Bank of America Stadium
Charlotte, NC
Annual Event
NFL
Reach attendees arriving and departing through nearby airports with high-dwell-time placements.
High-visibility placements along major highways and routes leading to the venue.
Bus wraps, shelters, and transit station ads targeting attendees using public transportation.
Trucks and trailers that bring your message directly to the crowds around the event.
Dynamic digital displays with flexible scheduling to align with event dates and peak traffic.
Here's a sample of 12 billboards near Carolina Panthers Home Games — we have many more options available. Request a full list.
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Request a ProposalNFL fans skew 65% male with strong representation in the 25-54 age bracket. Household incomes average 15% higher than the general population. Season ticket holders represent the most affluent segment with significant disposable income for entertainment, dining, and retail purchases.
Target Audience: Passionate sports fans with high brand loyalty, above-average household income, active social media users who share experiences, family-oriented with multi-generational attendance
Strategic placements to maximize your visibility during Carolina Panthers Home Games:
Reach fans flying in for Carolina Panthers Home Games with high-impact airport placements.
Book billboards along major highways leading to Bank of America Stadium at least 2-3 months before the season starts. Digital billboards allow you to time your message for game-day traffic patterns. Consider extending your campaign through potential playoff dates for maximum impact. Tailgating areas and parking lot entrances offer additional high-visibility opportunities.
Bank of America Stadium serves as the home of the Panthers, hosting 8+ regular season games annually plus potential playoff matchups. The venue has become a landmark destination in Charlotte, drawing not just football fans but tourists and event-goers year-round. On game days, the stadium and surrounding area become the focal point of the entire region.
Explore advertising options near Carolina Panthers Home Games — billboards, airports, transit, and more.
Request a ProposalCommon questions about advertising near Carolina Panthers Home Games.
Our team will build a custom media plan with the best advertising options and launch your campaign.
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