Movie Theater Advertising in Boise, ID

A 4-week campaign in Boise typically runs $1,650 to $4,300, depending on how many screens you take and which placements you use.

Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.

Common advertisers include quick-service restaurants, auto dealers, healthcare systems, financial services, higher education, real estate, and retail. Cinema has driven a 34% foot traffic lift for auto advertisers and a 53% incremental visit increase for retail, making it a strong fit for businesses where getting customers through the door matters.

Ads run in the pre-show on the main screen before the feature film, covering both standard and IMAX auditoriums at Boise Stadium 21. The format is full-screen with theater-quality sound. Depending on the package selected, some placements also include lobby screens and other in-venue touchpoints.

Cinema delivers 2 to 6 times higher attention than live sports and 6 to 16 times higher than social or digital formats. Sixty percent of Boise moviegoers are cord-cutters or cord-nevers, so broadcast and cable don't reach them reliably. Cinema fills that gap with an audience that has nowhere else to look.

Four weeks is the standard unit and the basis for all pricing quoted here. That window aligns with typical film cycles and gives your ad enough frequency to build recall. Longer flights are available and generally recommended for brand-building goals. A single 4-week run works well for event or promotion-based campaigns.

Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in this cinema advertising network. These restrictions apply market-wide, not just in Boise. If your business falls into one of these categories, cinema is not a workable channel, regardless of budget or campaign goals.