Laemmle Celebration Cinema Crossroads with IMAX is located at 6600 Ring Rd in Portage, Michigan, operating 15 screens within the Grand Rapids-Kalamazoo-Battle Creek market. The theater draws an estimated 30,000 moviegoer impressions per month, making it a solid choice for advertisers who want to reach consistent audiences in southwest Michigan.
The IMAX auditorium pulls a broad demographic and keeps foot traffic steady year-round. Alluvit Media can help you secure placement at this location.
Mix and match across the pre-show, lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
Call for pricing tailored to your flight dates and film slate.