1 theater · 16 screens

Movie Theater Advertising in Provo, UT

Cinema advertising on 16 screens in Provo, UT.

The Cat in the Hat poster

The Cat in the Hat

Nov 6

The Hunger Games: Sunrise on the Reaping poster

The Hunger Games: Sunrise on the Reaping

Nov 20

Avengers: Doomsday poster

Avengers: Doomsday

Dec 18

Dune Part Three poster

Dune Part Three

Dec 18

Jumanji 3 poster

Jumanji 3

Dec 25

Ice Age: Boiling Point

Ice Age: Boiling Point

Feb 5

Narnia: The Magician's Nephew

Narnia: The Magician's Nephew

Feb 12

The Exorcist: Martyrs

The Exorcist: Martyrs

Mar 12

Sonic the Hedgehog 4

Sonic the Hedgehog 4

Mar 19

Godzilla x Kong: Supernova

Godzilla x Kong: Supernova

Mar 26

The Legend of Zelda

The Legend of Zelda

Apr 30

Star Wars: Starfighter

Star Wars: Starfighter

May 28

How to Train Your Dragon 2

How to Train Your Dragon 2

Jun 11

Spider-Man: Beyond the Spider-Verse

Spider-Man: Beyond the Spider-Verse

Jun 18

Shrek 5

Shrek 5

Jun 30

Poster art courtesy of IMDb · © respective studios · used for editorial reference.

16

Screens

19,700

4-Week Impressions (est.)

114K

City Population

Provo is a compact, high-energy market with 114,303 residents and a median age of 23.7, one of the youngest city profiles in the country. That matters for advertisers. You are reaching a college-educated, mobile-first audience that has largely bypassed traditional pay-TV, and cinema advertising gives you a direct channel into that segment.

The market runs through one location, Cinemark 16 Provo, with 16 screens generating an estimated 38,400 monthly moviegoer impressions. With 45% of residents holding a bachelor's degree or higher and a median household income of $62,800, the audience has real purchasing power despite its youth. For brands that need attention rather than just exposure, cinema consistently outperforms streaming, social, and live sports on documented attention metrics.

Movie theater ad placements tailored to your goals

Choose what fits your campaign — on-screen, in-lobby, and digital extensions.

onscreen

Early Pre-Show

Your brand opens the show

Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.

onscreen

Pre-Show Prime

Peak attention, before the trailers

Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.

onscreen

Final Trailer

The last ad before the feature

The premium position — the final commercial before the feature begins. Highest recall, unskippable.

lobby

Lobby Network

Digital signage throughout the theater

Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.

digital

Streaming Extension

Retarget moviegoers on CTV and OTT

After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.

digital

Digital Retargeting

Banner & mobile reach for your moviegoers

Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.

Frequently asked questions

What does cinema advertising cost in Provo?

A 4-week campaign in Provo typically runs $1,850 to $2,350, depending on how many screens you take and which placements you use.

Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.

Who typically advertises in Provo movie theaters?

Categories that perform well include restaurants and QSR chains, local universities and trade schools, financial services targeting young adults, fitness and wellness brands, and tech or app-based businesses. With a large student population and BYU nearby, advertisers focused on young adult acquisition tend to get strong results in this market.

Where exactly do the ads appear on screen?

Ads run in the pre-show sequence on the auditorium screen before the feature film. The format combines static slides during the early pre-show with full-motion video spots closer to showtime. Viewers are seated, the lights are low, phones are down, and there is no skip button. Attention ratings run 2 to 6 times higher than live sports placements.

How does cinema compare to streaming or digital advertising in Provo?

Cinema audiences in Provo skew young, and 60% of moviegoers nationally are cord-cutters or cord-nevers. Traditional TV and most streaming buys miss them entirely. Cinema attention metrics run 6 to 16 times higher than social and digital formats. Documented outcomes include a 53% lift in incremental retail visits and a 34% increase in auto dealer foot traffic.

How long does a campaign need to run to see results?

Most advertisers start with a 4-week campaign, the standard minimum. That window covers multiple weekend cycles and delivers consistent exposure across the 38,400 estimated monthly impressions in Provo. Brands with time-sensitive promotions can align flights around film release schedules to catch higher foot-traffic periods at Cinemark 16.

Are there any advertising categories that are not accepted?

Yes. Alcohol, tobacco and vaping products, firearms, cannabis, and political or issue-based advertising are not accepted in this channel. These restrictions apply across the entire theater network and are not negotiable. Most retail, service, healthcare, education, financial, and entertainment advertisers are unaffected.

Ready to advertise in Provo?

Call for pricing tailored to your dates, film slate, and targeting.