Alamo Drafthouse Xscape 12 Katy - Fulshear brings 12 screens to Richmond, TX, covering the fast-growing Katy and Fulshear corridor west of Houston. The theater draws an estimated 38,400 moviegoer impressions per month, making it a solid option for advertisers targeting suburban Houston households with above-average disposable income.
Alamo Drafthouse runs a dine-in format, and its audiences tend to arrive early and stay attentive through pre-show programming. A 4-week advertising campaign at this location runs $2,976 to $5,952. Alluvit Media can place your brand on screen at 26616 Farm to Market 1093, either as part of a broader Houston market buy or as a standalone placement.
Real numbers for a 4-week, :30-second spot campaign. Pricing varies by ad placement, film slate, and seasonality.
In plain English
for a 4-week :30 campaign reaching approximately 38,400 moviegoers at this theater.
In industry terms
(cost per thousand impressions) — competitive with premium CTV, and well below broadcast TV primetime.
Final pricing depends on the 2026 release calendar — premium spots adjacent to tentpole releases (Avengers: Doomsday, Dune Part Three, Toy Story 5) command higher rates than standard weeks. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Mix and match across the pre-show, lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
Call for pricing tailored to your flight dates and film slate.