Cinemark Century Blue Oaks with XD is a 16-screen multiplex at 6692 Lonetree Blvd in Rocklin, CA, serving the greater Sacramento-Stockton-Modesto market. The XD auditorium is a premium large-format screen that draws consistent audiences from Rocklin and the surrounding Placer County communities.
The theater generates an estimated 38,400 monthly moviegoer impressions. That makes it a solid buy for advertisers targeting suburban consumers with disposable household income. A 4-week on-screen campaign through Alluvit Media runs $2,054 to $4,108, depending on placement and scheduling. Local, regional, and national advertisers get reliable foot traffic and an audience that isn't going anywhere for the next two hours.
Real numbers for a 4-week, :30-second spot campaign. Pricing varies by ad placement, film slate, and seasonality.
In plain English
for a 4-week :30 campaign reaching approximately 38,400 moviegoers at this theater.
In industry terms
(cost per thousand impressions) — competitive with premium CTV, and well below broadcast TV primetime.
Final pricing depends on the 2026 release calendar — premium spots adjacent to tentpole releases (Avengers: Doomsday, Dune Part Three, Toy Story 5) command higher rates than standard weeks. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Mix and match across the pre-show, lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
Call for pricing tailored to your flight dates and film slate.
